Chirine Chmeis in

Chirine Chmeis

Critic · DISC type C
Digital Health Strategy Manager at Matas A/S
📍 Copenhagen, Capital Region of Denmark, Denmark

Chirine Chmeis is a Digital Health Strategy Manager at Matas A/S, specializing in strategic marketing, digital media, and data analysis. A graduate of Copenhagen Business School, she has a strong background in international business and has held progressive client management roles at OMD Danmark, demonstrating a clear career trajectory in digital strategy.

Outside of her primary career, Chirine is a published writer with articles in digital magazines. Her work explores complex topics like the creator economy, the impact of geopolitical events on business, and the challenges of marketing products in diverse cultural contexts, showcasing a keen interest in global business dynamics.

For her Masters thesis, she developed a proprietary E-commerce Maturity Assessment Model to help companies evaluate their digital opportunities.

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Current Role
Digital Health Strategy Manager
Location
Copenhagen, Capital Region of Denmark, Denmark
Personality Overview

How Chirine shows up

Information Seeker
Precise
ROI Driven

They prefer to do logical analysis and value evidence over emotions. They enjoy working alone and do not rely on others very often. They don’t appreciate bells and whistles unless backed by data.

Priorities

Topics Chirine cares about

Digital Health Strategy
Her current and previous roles at Matas A/S are focused on digital health, reflecting her core professional expertise.
E-commerce Maturity
Developed an E-commerce Maturity Assessment Model for her Master's thesis, indicating a deep academic and practical interest in the subject.
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Career

Work history

2-2023
Digital Health Strategy Manager
Matas A/S
11-2022 - 1-2023
Digital Health Consultant
Matas A/S
3-2022 - 5-2022
Client Director
OMD Danmark
1-2021 - 3-2022
Client Manager
OMD Danmark
9-2019 - 1-2021
Account Manager
OMD Danmark
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
2012 - 2014
Master's Degree
Copenhagen Business School
2007 - 2010
Bachelor's degree
Copenhagen Business School
Social presence
in
Behavioral profile

DISC profile (public)

C

Calculativeness (C)

Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.

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