Chloe Gravelle

Initiator
DISC Type : Di

Director/Owner at Identify Consulting

Canada

Overview

Chloe Gravelle is a seasoned marketing executive and the Director/Owner of Identify Consulting, where she helps SMEs build strong brands and scale efficiently. With a background including roles at Dentsu Creative and Toyota Canada, she specializes in creating data-driven, ROI-focused marketing plans. Colleagues describe her as a professional who excels at managing projects and expectations.

Chloe is actively involved in organizing community and professional events, including networking functions like "Bubbles & Brunch." She shows a passion for bringing dedicated groups of people together to create seamless and successful gatherings, such as a recent sold-out event for 800 attendees where she was involved in securing sponsorships.

Unique fact: Chloe was approached by Toyota Canada for a secondment to support the integration of a new retail ad agency and help establish their new retail marketing department.

Personality Overview

Friendly Challenger

Confident

Risk-Accepting

They don’t mind taking a stand if they believe in something.  They measure a product on its merit but can be influenced by strong testimonials. They respond well to objective pitches but also attach some value to relationships.

Topics They Care About

SME Growth
Her professional focus is on supporting SMEs in building strong brand foundations and positioning them for efficient and fearless scaling, as seen in her current role.
Marketing ROI
Her approach is explicitly "ROI-driven," aiming to streamline creative and media to positively impact returns, a theme mentioned across her work experience.
Brand Storytelling
Her headline includes "Brand Storytelling with Purpose," indicating a focus on crafting compelling narratives that are disconnected from simple marketing activity.

Media Appearances

Chloe has no verified media appearances

Work History

5-2023
Director/Owner at Identify Consulting
2-2019 - 11-2019
Consultant, Retail Marketing (Secondment) at Toyota Canada Inc.
7-2018 - 3-2023
Vice President Strategy at Dentsu Creative
7-2018 - 1-2020
Vice President Digital Innovation at DentsuBos
6-2016 - 7-2018
Associate Vice President at 360i canada

Education

Education details unavailable from University of Ottawa

More Information

Social Presence :

Prographics :

Exp : 6 Location : Canada Job Level : N/A Designation : Director/Owner at Identify Consulting
URL has been copied!

Insights For Selling To Chloe

During A Call Or A Meeting

DO's

  • Get them to a point where they are ready to bat for your product internally
  • Refer to testimonials from well known people to highlight the value of your product
  • Keep your pitch focused on the impact but insert some anecdotes into it

DONT's

  • Avoid focusing only on the product or its ROI, keep building trust subtly
  • Don’t be very informal even if they are being so themselves
  • Don't be unorganized, be prepared for the pitch

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Chloe is

  • Product value plays a big role, followed by relationship and a sense of achievement.
  • Will you ever get a clear answer from Chloe

  • If they do not firmly believe in you, they will refuse without hesitation.

Insights For Deal Planning

    How fast (or slow) will Chloe move?

  • They can take fast decisions if they develop conviction in the product and find you trustworthy.
  • Can Chloe take some risk or not?

  • They have the capability of taking risky decisions if necessary.

You And Chloe

Personality Compatibility


More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.