Chris Gadek

Enigma
DISC Type : idc

Chief Executive Officer at AdQuick

Seattle, Washington, United States

Overview

Chris Gadek is the CEO of AdQuick, a platform revolutionizing out-of-home (OOH) advertising. His expertise lies in growth marketing and leveraging data to bridge the online-offline gap. Colleagues describe him as strategic, thorough, efficient, and personable. He earned his MBA from Santa Clara Universitys Leavey School of Business.

Beyond his executive role, Chris is a prolific writer, contributing articles to publications like Fast Company on the future of marketing and advertising. He has expressed his passion for hustle and career growth, reflecting on his journey from humble beginnings to leading cross-functional teams and driving scalable impact.

Interesting fact: Chris combined his love for trivia and technology to create a student program that successfully raised significant funds.

Personality Overview

Persuasive & Assertive

Hard To Convince

Challenger

They are generally strong communicators and are not easy to convince.  They are likely to ask many questions and look heavily for supporting proof as well as information. They can sound friendly and charming but can quickly change gears to become inquisitive and probing

Topics They Care About

OOH Advertising
As the CEO of AdQuick, he is focused on making out-of-home advertising easier to plan, buy, and measure through technology and data.
Growth Marketing
His career progression from VP of Growth to CEO is built on a foundation of creating scalable and ROI-positive marketing programs.
Future of Marketing
He frequently writes and speaks about the decline of traditional digital advertising and the shift towards more authentic, real-world marketing channels.

Media Appearances

Welcome our new CEO: Chris Gadek takes the helm at AdQuick. Featured in AdQuick Blog

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Out of Home Advertising: Chris Gadek on leading growth at AdQuick. Featured in Dock – Grow and Tell Podcast

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Why Billboards are Great for B2B | Chris Gadek, AdQuick. Featured in YouTube

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Work History

5-2024
Chief Executive Officer at AdQuick
1-2024 - 5-2024
Chief Revenue Officer at AdQuick
7-2018 - 1-2024
Vice President, Growth at AdQuick
1-2018 - 7-2018
Head of Technical Growth & Marketing at Eden Inc.
4-2017 - 10-2017
Vice President, Growth & Marketing at Doorman (Defunct)

Education

Master of Business Administration (MBA) from Santa Clara University Leavey School of Business
Spring Growth Series 2018 from Reforge

More Information

Social Presence :

Prographics :

Exp : 11 Location : Seattle, Washington, United States Job Level : Leadership Designation : Chief Executive Officer at AdQuick
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Insights For Selling To Chris

During A Call Or A Meeting

DO's

  • Use a combination of data as well as stories for your pitch, a ppt might not be necessary
  • Build rapport slwly without rushing, it will come handy to handle hard questions later
  • Be prepared for a mix of questions and inquisitiveness, answer them in the tone in which they have been asked

DONT's

  • Avoid making offhand commitments, understand the root of their concerns first
  • Don’t brush off any concerns, take all questions seriously. They are easily deterred
  • Don’t try to rush them into a decision, provide all necessary information first

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Chris is

  • Proven value, strong objective evidence are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Chris

  • They are practical and friendly, but can give a clear response with a little prodding

Insights For Deal Planning

    How fast (or slow) will Chris move?

  • They like to be detailed, so unless they develop strong conviction, they can take their time to arrive at decisions
  • Can Chris take some risk or not?

  • They evaluate their decisions systematically and do not take risks that often, unless you can get them to develop strong conviction

You And Chris

Personality Compatibility


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