Chris Latham

Pioneer
DISC Type : DIS

Global Head, Revenue Operations at FE fundinfo

London, England, United Kingdom

Overview

Chris is the Global Head of Revenue Operations at FE fundinfo, leading commercial AI transformation and driving scalable growth. A graduate of The University of Sheffield and Sheffield Hallam University, he aligns sales, marketing, and data science to refine GTM strategy. Colleagues describe him as insightful, passionate, and highly motivational.

He has a strong interest in community development, previously serving as the Vice Chair of Governors for a primary school. His certifications in football first aid and safeguarding children suggest an active role in youth sports. He also enjoys reading science fiction, including classics like "Jurassic Park. "

Unique fact: Chris has authored a publication titled "Qualification Disease. "

Personality Overview

Decisive But Friendly

Dynamic But Sincere

Friendly But Fast

They combine a unique set of diverse traits where they are fast and friendly but can slow down to be thorough when needed  They have the unique ability to win both love and respect from their team (or outsiders) If they are convinced, they can become very strong champions for your product

Topics They Care About

Commercial AI
He is leading a commercial AI transformation initiative, focused on integrating artificial intelligence to reshape how his company's revenue teams operate.
Revenue Operations
As the Global Head of RevOps, he is responsible for driving operational clarity, performance uplift, and aligning teams with long-term growth objectives.
Go-to-Market Strategy
He has extensive experience designing and executing GTM strategy, including for a £3bn UK network expansion project in a previous role.

Media Appearances

Chris has no verified media appearances

Work History

7-2023
Global Head, Revenue Operations at FE fundinfo
8-2020 - 6-2023
Head of Sales Operations & Performance at Virgin Media O2 Business
11-2017 - 8-2020
Business Management Lead at Virgin Media Business
1-2019 - 12-2019
Vice Chair of Governors at Woodsetts Primary School
10-2015 - 11-2017
Strategy & Insight Manager, Go to Market Lead at Virgin Media

Education

2016 - 2018
Postgraduate Certificate from The University of Sheffield
2001 - 2004
BA (Hons) from Sheffield Hallam University

More Information

Social Presence :

Prographics :

Exp : 9 Location : London, England, United Kingdom Job Level : N/A Designation : Global Head, Revenue Operations at FE fundinfo
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Insights For Selling To Chris

During A Call Or A Meeting

DO's

  • Build a trustworthy relationship while keeping the product center-stage
  • Mostly stick to your standard pitch and qualifying script, but add some stories or anecdotes to it
  • Showcase existing customers and use case-studies to grab their attention

DONT's

  • Don’t be very informal during the early interactions even if they are being so themselves
  • Don't lean very heavily into providing too much information, sharing whitepapers etc.
  • Don’t be too verbose or overly friendly; a little bit, however, is fine

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Chris is

  • Nothing less than a strong combination of proof of results, relationship and high levels of professionalism is effective with them.
  • Will you ever get a clear answer from Chris

  • They can say no while staying friendly, but can also be pursuaded to reconsider

Insights For Deal Planning

    How fast (or slow) will Chris move?

  • They are generally fast movers and can take quick decisions
  • Can Chris take some risk or not?

  • They have high risk-appetite but can get ahead of themselves once in a while. Observe carefully

You And Chris

Personality Compatibility


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