Cody Boswell

Questioner
DISC Type : c

President at ServNet Auction Group

Columbia, Missouri, United States

Overview

Cody Boswell is a third-generation auto auction owner and the President of the ServNet Auction Group. As VP and Owner of Missouri Auto Auction, he utilizes his expertise in sales, marketing, and growth strategy. He holds a degree from the University of Missouris Trulaske College of Business and is a Certified Automotive Remarketer.

Deeply rooted in his familys industry legacy, Cody is committed to continuous improvement for his business and community. He publicly emphasizes the importance of his customers and colleagues, indicating a strong focus on relationship-building and a positive work culture, which is foundational to his business success.

Unique fact: Beyond his business degree, Cody is also a graduate of the World Wide College of Auctioneering.

Personality Overview

Not Easily Convinced

Cautious & Analytical

Value Seeker

While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.  They are more likely than others to negotiate on pricing and terms. They prefer to do thorough analysis of any situation.

Topics They Care About

Auction Industry Leadership
As the current President of the ServNet Auction Group, he helps guide a prominent national network of independent auto auctions.
Family Business Legacy
He is a third-generation auction owner, continuing the work of his father and grandfather at Missouri Auto Auction.
Operational Improvement
His social media highlights a hands-on approach to improving his business facilities, using hashtags like "#alwaysbeimproving" and "#auctionlife."

Media Appearances

ServNet elects Missouri Auto Auction's Boswell to be next president. Featured in Auto Remarketing

See Now

Work History

10-2025
President at ServNet Auction Group
9-2023 - 10-2025
Vice President at ServNet Auction Group
6-2019
Vice President/Owner at Missouri Auto Auction
6-2019
Vice President/Owner at Rangeline Investments
5-2017 - 6-2019
Strategic Manager at Missouri Auto Auction

Education

2002 - 2007
Bachelor from University of Missouri Trulaske College of Business

More Information

Social Presence :

Prographics :

Exp : 23 Location : Columbia, Missouri, United States Job Level : N/A Designation : President at ServNet Auction Group
URL has been copied!

Insights For Selling To Cody

During A Call Or A Meeting

DO's

  • If you have a lower priced product compared to the competition, call out the same
  • Tell them that you will come back if you don’t have a good answer for a question
  • Emphasize on objective proof of ROI, help them do a thorough evaluation

DONT's

  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Don’t overhype the product/pitch, keep it measured
  • Don’t depend too much on anecdotal evidence, it reduces their confidence

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Cody is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Cody

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Cody move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Cody take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Cody

Personality Compatibility


More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.