Colin Crooks MBE HonDSc

Captain
DISC Type : DS

Venture Mentor at CommonNature

London, England, United Kingdom

Overview

Colin has no verified overview

Personality Overview

Dynamic But Sincere

Consummate Professional

Output-Driven

They are very professional in their approach and can weigh multiple perspectives together.  They might take some time to make their mind up but once they do, they don't change it easily. They exhibit a rare combination of being result-oriented but patient at the same time.

Topics They Care About

Colin has no verified topics they care about

Media Appearances

Colin has no verified media appearances

Work History

7-2025
Venture Mentor at CommonNature
4-2025
Freelance Columnist at London Daily
3-2025
Strategic Advisor at Pure Joy Mushrooms
3-2025
FSB Lambeth event lead at Federation of Small Businesses (FSB)
11-2022 - 11-2025
Elected Board Trustee at London Cycling Campaign

Education

8-2024 - 9-2024
Board Advisor from Connectd
3-2021 - 6-2021
EMCC Practitioner from I-Opener

More Information

Social Presence :

Prographics :

Exp : N/A Location : London, England, United Kingdom Job Level : Senior Designation : Venture Mentor at CommonNature
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Insights For Selling To Colin

During A Call Or A Meeting

DO's

  • Use phrases like 'your team deserves', 'best in class' etc.
  • Stick to your standard pitch and qualifying script, don't try to wing it
  • Focus on the results that your product produces, expect some strategic questions in return

DONT's

  • Don't get into pricing discussions early on, steer conversation towards proven results
  • Don't take their patience for granted, avoid long-winding sermons
  • Don't shy away from asking hard questions, but be extra polite

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Colin is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Colin

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Colin move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Colin take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Colin

Personality Compatibility


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