Colin Richards

Enthusiast
DISC Type : i

Chief Executive Officer at Renovo Care Group

United Kingdom

Overview

Colin Richards is the Chief Executive Officer of Renovo Care Group, bringing over 20 years of international leadership experience from blue-chip and private equity-backed organizations. He has a proven track record in commercial finance, strategy, and business transformation within the healthcare and travel sectors. He holds an ACA certification and a BSc Hons from Prifysgol Aberystwyth University.

He appears to foster a positive and supportive work environment, publicly celebrating the achievements and dedication of his colleagues. His comments highlight a value for recognizing hard work and strong, positive messaging within his team, suggesting an encouraging and people-focused leadership style.

Unique fact: He successfully progressed from Chief Financial Officer and Chief Operating Officer to Chief Executive Officer within Renovo Care Group.

Personality Overview

Optimistic

Consensus Focused

Amiable & Agreeable

They are generally friendly, so be careful when relying on their word.  They are more about building relationships than just cutting deals. Unlike D or C types, they are convinced more by stories and testimonials.

Topics They Care About

Healthcare M&A
As CFO/COO, he was directly involved in strategic divestments of company assets, including the sale of specialist care facilities to Priory and Integrum Care Group.
Commercial Finance
His career is rooted in finance leadership, serving as CFO and Finance Director in private equity-owned businesses, directing strategy and delivering cost synergies.
Neuro-Rehabilitation
As CEO of Renovo Care Group, he leads a specialist provider of assessment, treatment, and rehabilitation for adults with neurological conditions and acquired brain injuries.

Media Appearances

Renovo Care Group names new chief executive. Featured in LaingBuisson News

See Now

Work History

10-2025
Chief Executive Officer at Renovo Care Group
7-2024 - 9-2025
CFO & COO at Renovo Care Group
3-2019 - 6-2024
Chief Financial Officer at Renovo Care Group
10-2017 - 8-2018
CFO - L3 Commercial Training Solutions (CTS) at L3 Commercial Aviation
1-2017 - 10-2017
Finance Director - L3 Commercial Training Solutions (CTS) at L3 Commercial Aviation

Education

1988 - 1991
BSc Hons from Prifysgol Aberystwyth University

More Information

Social Presence :

Prographics :

Exp : 22 Location : United Kingdom Job Level : Leadership Designation : Chief Executive Officer at Renovo Care Group
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Insights For Selling To Colin

During A Call Or A Meeting

DO's

  • Ask them how their day is going or exchange some other pleasantries
  • Give them the opportunity to lead the conversation where possible
  • Compliment them about their personality if you get a chance

DONT's

  • Don't be critical or challenge them openly, they can react defensively
  • Don’t push them for a direct ‘no’, take lack of ‘yes’ as ‘no’ after some time
  • Don’t be excessively objective, be like a storyteller with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Colin is

  • Relationships and rapport matter to them, but so does the value of the product.
  • Will you ever get a clear answer from Colin

  • They will hardly ever say a direct no.

Insights For Deal Planning

    How fast (or slow) will Colin move?

  • Even when they are constantly engaged, they do not reach decisions quickly.
  • Can Colin take some risk or not?

  • If it seems really necessary, they can take small risks.

You And Colin

Personality Compatibility


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