Corey Koskinen

Energizer
DISC Type : I

Head of Lifecycle Marketing at Linktree

West Hollywood, California, United States

Overview

Corey Koskinen is an expert lifecycle marketer with experience at global enterprises like Apple and Panasonic and tech startups like Linktree. He specializes in building scalable activation and retention programs across email, SMS, and app channels. People who have worked with him describe him as strategic, data-driven, and collaborative.

Originally from the Greater Chicago Area, Corey earned his Bachelor of Science from Illinois State University. His professional interests suggest a focus on consumer-facing brands and the intersection of technology and personal well-being, demonstrated by his time at Panasonic Well and interest in companies like Nike.

He once influenced a revenue goal of over $20 million by shaping mobile marketing initiatives at Redbox.

Personality Overview

Full Of Energy

Enthusiastic

Relationship Oriented

They are friendly, approachable and love to make new connections.  They are really good at seeing what the long-term impacts of their decisions could be. They are always positive and upbeat, so take their promises with a pinch of salt.

Topics They Care About

Omnichannel Marketing
He has deep expertise in creating integrated user journeys across email, SMS, and mobile apps for companies like Apple, Panasonic, and Linktree.
Customer Engagement Platforms
He has a track record of implementing new engagement platforms, such as Iterable, to unlock cross-channel marketing and drive double-digit growth.
Wellness Technology
As the former Head of Lifecycle Marketing for Panasonic Well, he designed digital experiences and communications focused on user well-being.

Media Appearances

Corey has no verified media appearances

Work History

9-2025
Head of Lifecycle Marketing at Linktree
3-2023 - 9-2025
Head of Lifecycle Marketing, Panasonic Well at Panasonic
4-2022 - 3-2023
Growth Marketing Operations Manager at Apple
10-2020 - 4-2022
Senior Lifecycle Marketing Manager at SimplePractice
3-2020 - 10-2020
Marketing Manager at Redbox Automated Retail, LLC

Education

Bachelor of Science - BS from Illinois State University

More Information

Social Presence :

Prographics :

Exp : 12 Location : West Hollywood, California, United States Job Level : Mid-senior Designation : Head of Lifecycle Marketing at Linktree
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Insights For Selling To Corey

During A Call Or A Meeting

DO's

  • Share some stories about how you you have helped people in similar positions succeed
  • Invite them for a lunch or a drink/coffee
  • Talk anecdotally about the customer experience that your product offers

DONT's

  • Don’t be too formal, focus on building comfort and trust
  • Avoid cutting into their flow
  • Don’t be excessively objective, be a storyteller

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Corey is

  • Relationship and rapport can play an important role, sometimes more than the other factors.
  • Will you ever get a clear answer from Corey

  • They will probably never say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Corey move?

  • They are not the quickest decision makers, their friendly attitude could be misleading.
  • Can Corey take some risk or not?

  • They may take certain risks that they deem unlikely of personal repercussions.

You And Corey

Personality Compatibility


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