Craig Popelars

Energizer
DISC Type : I

Vice President of Marketing & Sales at Milkweed Editions

Portland, Oregon, United States

Overview

Craig has no verified overview

Personality Overview

Relationship Oriented

Full Of Energy

Informal

They are really good at seeing what the long-term impacts of their decisions could be.  They are always positive and upbeat, so take their promises with a pinch of salt. Unlike C or D types, they are vocal with their opinions but not so much with their questions.

Topics They Care About

Craig has no verified topics they care about

Media Appearances

Craig has no verified media appearances

Work History

3-2024
Vice President of Marketing & Sales at Milkweed Editions
Publisher at Tin House Books
Associate Publisher, Director of Marketing & Sales at Algonquin Books
Director of Marketing & Sales at Algonquin Books
Director of Independent Retail Marketing at Workman Publishing

Education

1985 - 1989
Bachelor of Arts - BA from Appalachian State University
1987 - 1987
Year Abroad Program from The University of Sheffield

More Information

Social Presence :

Prographics :

Exp : 1 Location : Portland, Oregon, United States Job Level : Senior Designation : Vice President of Marketing & Sales at Milkweed Editions
URL has been copied!

Insights For Selling To Craig

During A Call Or A Meeting

DO's

  • Talk about their team and how your product will help them do things better and easier
  • Invite them for a lunch or a drink/coffee
  • Do some small talk, ask them how things are going on their side

DONT's

  • Don’t be excessively objective, be a storyteller
  • Don’t be too formal, focus on building comfort and trust
  • Avoid ifs and buts, don’t talk too much about the risks etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Craig is

  • Relationship and rapport can play an important role, sometimes more than the other factors.
  • Will you ever get a clear answer from Craig

  • They will probably never say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Craig move?

  • They are not the quickest decision makers, their friendly attitude could be misleading.
  • Can Craig take some risk or not?

  • They can take certain risks that are unlikely to have personal consequences.

You And Craig

Personality Compatibility


Other Milkweed Editions Employees

Explore more public profiles from related professionals at the same organization.

More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.