Craig Steger

Go-getter
DISC Type : d

Managing Director Life Sciences at Outcome Capital

Nashville Metropolitan Area, United States

Overview

Craig Steger is a global healthcare executive and the Managing Director of Life Sciences at Outcome Capital, specializing in investment banking. He focuses on increasing revenue for companies through strategic partnering and M&A. Colleagues describe him as customer-focused and a person of utmost integrity. He holds a Masters degree from Yale School of Medicine.

He maintains a strong connection to his alma mater, the University of Wisconsin-Madison. He actively engages with his professional network by attending and speaking at industry conferences, such as the Association for Molecular Pathology (AMP) annual meeting, to connect with colleagues and discuss new trends.

He has a specialized focus on the in-vitro diagnostics (IVD) market, having authored multiple industry analyses on its investment landscape and transactional trends.

Personality Overview

Vision Oriented

Challenger

Direct & Candid

They respond well to confident salespeople.  They don’t always try to control the conversation but neither do they like yielding it fully. They care equally about the product and its potential impact.

Topics They Care About

Diagnostics Industry
Leads the diagnostics practice at Outcome Capital and frequently speaks on market trends, M&A activity, and post-COVID challenges within the molecular diagnostics space.
Life Science M&A
His primary role involves advising life science companies on growth and acquisition strategies, focusing on value creation for small and medium-sized enterprises.
Drug Development
Participates in industry forums to discuss advancements and lessons learned in drug development, showing a broad interest across the life sciences sector.

Media Appearances

Outcome Capital Expands Its Life Sciences Practice With the Addition of Craig Steger. Featured in Outcome Capital

See Now

Work History

6-2024
Managing Director Life Sciences at Outcome Capital
6-2022
Director at Outcome Capital
2-2015
Senior Vice President - Life Sciences at Outcome Capital
5-2013 - 7-2014
Vice President of Sales at iSpecimen
1-2012 - 1-2013
Director of Sales and Business Development at PerkinElmer

Education

1997 - 1999
Masters from Yale School of Medicine
1987 - 1992
B.S. from University of Wisconsin-Madison

More Information

Social Presence :

Prographics :

Exp : 24 Location : Nashville Metropolitan Area, United States Job Level : Mid-senior Designation : Managing Director Life Sciences at Outcome Capital
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Insights For Selling To Craig

During A Call Or A Meeting

DO's

  • Refer to testimonials from others in similar positions
  • Make sure that they have the necessary authority, they could present false stature sometimes
  • Tell them that you are there to help them create visible impact within their organization

DONT's

  • Avoid long winding pitches, stay objective
  • Don’t try to be an alpha salesperson, give them equal space
  • Do not give up if they are not convinced, try again with a different approach

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Craig is

  • Conviction in the product matters to them, followed by proof points and strong testimonials.
  • Will you ever get a clear answer from Craig

  • They may not be very forthcoming, but they will say no if needed.

Insights For Deal Planning

    How fast (or slow) will Craig move?

  • They are neither the fastest decision makers nor the slowest.
  • Can Craig take some risk or not?

  • They can take risks but after weighing up the pros and cons.

You And Craig

Personality Compatibility


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