Cynthia Weiss

Enigma
DISC Type : icd

Senior Writer & Content Specialist at Wounded Warrior Project

Ponte Vedra Beach, Florida, United States

Overview

Cynthia has no verified overview

Personality Overview

Friendly Yet Blunt

Persuasive & Assertive

Fast Follower

They can sound friendly and charming but can quickly change gears to become inquisitive and probing  They are likely to ask many questions and look heavily for supporting proof as well as information. They are generally strong communicators and are not easy to convince.

Topics They Care About

Cynthia has no verified topics they care about

Media Appearances

Cynthia has no verified media appearances

Work History

11-2023
Senior Writer & Content Specialist at Wounded Warrior Project
5-2007 - 9-2023
Senior Marketing Communications Specialist at Mayo Clinic
7-2006 - 5-2007
Contributing Writer / Communications Consultant at Mayo Clinic
9-2005 - 9-2009
Contributing Editor, Columnist at SJ Magazine
7-1998 - 6-2006
Director of Communications at Ellipsis Communications

Education

8-2022 - 2023
Business/Corporate Communications from Purdue University - Office of the Vice Provost for Graduate Students and Postdoctoral Scholars
1988 - 1991
Bachelor of Arts from Flagler College

More Information

Social Presence :

Prographics :

Exp : 32 Location : Ponte Vedra Beach, Florida, United States Job Level : Junior Designation : Senior Writer & Content Specialist at Wounded Warrior Project
URL has been copied!

Insights For Selling To Cynthia

During A Call Or A Meeting

DO's

  • Use phrases like ‘clear evidence’, ‘data-based results’ etc.
  • Leverage 'negging', or the art of asking negative questions like "you must not be convinced yet..."
  • Help them realize that any personal risk in making this decision is far less compared to what the results could mean for them

DONT's

  • Don’t be too objective but make sure to pad your storytelling with data points
  • Avoid long presentations and just 'high-level' value proposition, dive into the details
  • Avoid making offhand commitments, understand the root of their concerns first

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Cynthia is

  • Proven value, strong objective evidence are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Cynthia

  • They are practical and friendly, but can give a clear response with a little prodding

Insights For Deal Planning

    How fast (or slow) will Cynthia move?

  • They like to be detailed, so unless they develop strong conviction, they can take their time to arrive at decisions
  • Can Cynthia take some risk or not?

  • They evaluate their decisions systematically and do not take risks that often, unless you can get them to develop strong conviction

You And Cynthia

Personality Compatibility


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