Dana Lusted

Evaluator
DISC Type : sdc

Brand Manager - Digital at Wild Planet Foods

Mooresville, North Carolina, United States

Overview

Dana has no verified overview

Personality Overview

Quality Focused

Fast But Analytical

Hard To Convince

They focus on the results, but can still be quite procedural and analytical about how to get there  They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical They are not very likely to become strong advocates of your product or service

Topics They Care About

Dana has no verified topics they care about

Media Appearances

Dana has no verified media appearances

Work History

7-2014
Brand Manager - Digital at Wild Planet Foods
9-2012 - 8-2014
Project Management Consultant at Theatrical Teamsters Welfare & Scholarship Funds
1-2008 - 9-2012
Marketing & Project Manager at CPX Interactive
9-2006 - 6-2007
Assistant Director at American Heart Association
2-2004 - 1-2006
Marketing Coordinator at Time Warner Cable

Education

2000 - 2002
BA from SUNY Old Westbury

More Information

Social Presence :

Prographics :

Exp : 20 Location : Mooresville, North Carolina, United States Job Level : Middle Designation : Brand Manager - Digital at Wild Planet Foods
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Insights For Selling To Dana

During A Call Or A Meeting

DO's

  • Use phrases like ‘the ROI of this’, ‘X% more’ etc.
  • Help them weigh the risks by sharing objective proof points instead of anecdotes and examples
  • Showcase how you can impact results but also make sure that you share detailed information too

DONT's

  • Avoid inviting them for any social interactions until you have built some rapport with them
  • Avoid making strong statements, instead invite them to agree with you by asking them questions
  • Don’t focus on relationship, focus purely on the merit of your product

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Dana is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Dana

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Dana move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Dana take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Dana

Personality Compatibility


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