Daniel Ebert

Enigma
DISC Type : dci

Head of Global Procurement Marketing Activation and Intelligence at Beiersdorf

Greater Hamburg Area, Germany

Overview

Daniel Ebert is the Head of Global Procurement for Marketing Activation and Intelligence at Beiersdorf. With a background from the University of Hamburg, he leads global teams and views his department as a “spider in the web, ” bridging internal business needs with external partners across diverse industries like FMCG, electronics, and aviation.

Beyond his professional focus on supply chain and procurement, Daniel is a passionate music enthusiast. This interest provides a creative balance to his analytical and strategic role, highlighting a well-rounded personality that values both business excellence and the arts.

Unique fact: Daniel describes his team’s core function as being a “spider in the web, ” strategically connecting and interacting with many different business partners.

Personality Overview

Persuasive & Assertive

Fast Follower

Friendly Yet Blunt

They can sound friendly and charming but can quickly change gears to become inquisitive and probing  They are generally strong communicators and are not easy to convince. They are likely to ask many questions and look heavily for supporting proof as well as information.

Topics They Care About

Marketing & Finance Alignment
He speaks publicly about building a culture of collaboration that aligns marketing and financial goals to drive smarter spending.
AI in Procurement
Participates in industry debates on how AI will make traditional agency remuneration models obsolete, showing a focus on future tech.
Evolving Agency Models
Focuses on the evolution of traditional agency partnerships and how to best structure them for future success in marketing procurement.

Media Appearances

Daniel has no verified media appearances

Work History

5-2023
Head of Global Procurement Marketing Activation and Intelligence at Beiersdorf
10-2020 - 4-2023
Head of Operational Procurement at Philips
12-2017 - 9-2020
Head of Asset Purchasing and Supply Chain Management at Lufthansa Technik
1-2014 - 11-2017
Senior Project Management at Lufthansa Technik
8-2012 - 10-2014
Project Engineering at Lufthansa Technik Logistik Services

Education

2006 - 2012
MSc Diplom Kaufmann from University of Hamburg

More Information

Social Presence :

Prographics :

Exp : 17 Location : Greater Hamburg Area, Germany Job Level : Mid-senior Designation : Head of Global Procurement Marketing Activation and Intelligence at Beiersdorf
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Insights For Selling To Daniel

During A Call Or A Meeting

DO's

  • Use phrases like ‘clear evidence’, ‘data-based results’ etc.
  • Help them realize that any personal risk in making this decision is far less compared to what the results could mean for them
  • Let them lead the discussion, create opportunities for them to speak if they are not very forthcoming

DONT's

  • Don’t be too objective but make sure to pad your storytelling with data points
  • Don’t rely excessively on your relationship with them to win the deal even if you come to form one
  • Avoid making offhand commitments, understand the root of their concerns first

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Daniel is

  • Proven value, strong objective evidence are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Daniel

  • They are practical and friendly, but can give a clear response with a little prodding

Insights For Deal Planning

    How fast (or slow) will Daniel move?

  • They like to be detailed, so unless they develop strong conviction, they can take their time to arrive at decisions
  • Can Daniel take some risk or not?

  • They evaluate their decisions systematically and do not take risks that often, unless you can get them to develop strong conviction

You And Daniel

Personality Compatibility


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