Daniel Lawson

Questioner
DISC Type : c

Marketing Manager at 3CR Bioscience

United Kingdom

Overview

Daniel is a strategic marketing professional with over 10 years of experience across the charity, legal, and healthcare sectors, currently serving as Marketing Manager at 3CR Bioscience. A graduate of Anglia Ruskin University, he is described by colleagues as "dynamic, " "positive, " and "driven. "

Daniel is passionate about philanthropy, actively participating in and promoting major fundraising events for the Electrical Industries Charity. He enjoys attending industry conferences and networking, and his social posts reveal a personal interest in science fiction, including Star Wars.

He was part of a team that successfully raised £370, 000 for charity at a single event.

Personality Overview

Systematic

Price-Sensitive

Value Seeker

They are more likely than others to negotiate on pricing and terms.  They prefer to fully evaluate every situation. They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.

Topics They Care About

Charity Fundraising
Previously worked as a Marketing Manager for a charity and has a proven track record of helping raise significant funds through events like the #PowerBall.
Digital Marketing
Holds certifications in Online Marketing and Adwords, with extensive experience in PPC, keyword research, social media, and content creation to drive engagement.
Stakeholder Engagement
His career focus has been on driving brand visibility and building relationships with stakeholders across multiple sectors, from legal to healthcare.

Media Appearances

Daniel has no verified media appearances

Work History

7-2025
Marketing Manager at 3CR Bioscience
6-2025
Digital Marketing Consultant at Interval Group
7-2023 - 6-2025
Marketing Manager at The Electrical Industries Charity
5-2022 - 6-2023
Marketing and Communications Manager at Tees
1-2022 - 5-2022
Senior Marketing Manager at QualitySolicitors

Education

2010 - 2013
Bachelor of Arts (BA) from Anglia Ruskin University
1999 - 2001
GNVQ Adv from South Cheshire College

More Information

Social Presence :

Prographics :

Exp : 14 Location : United Kingdom Job Level : Middle Designation : Marketing Manager at 3CR Bioscience
URL has been copied!

Insights For Selling To Daniel

During A Call Or A Meeting

DO's

  • Emphasise more on facts and measurable benefits
  • Share as much information as possible regarding your product
  • Tell them that you will come back if you don’t have a good answer for a question

DONT's

  • Avoid rushing them, be polite and patient
  • Don’t try to be too friendly or informal with them
  • Don’t depend too much on anecdotal evidence, it reduces their confidence

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Daniel is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Daniel

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Daniel move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Daniel take some risk or not?

  • If they believe that they have analyzed the situation well, they can take a little risk.

You And Daniel

Personality Compatibility


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