Darren Capehorn

Pioneer
DISC Type : dsi

Director of Services at Icon Solutions (UK) Ltd

London, England, United Kingdom

Overview

Darren Capehorn is a Director and co-founder of Icon Solutions, with over 27 years of experience in financial services IT. He specializes in payments architecture, having previously managed all money transmission systems at Lloyds TSB and playing a key role in the evolution of UK Faster Payments.

Outside of work, Darren is passionate about classic cars and philanthropy. He is the Chairman of the Hope Classic Rally, an event that combines his interests to raise funds for WeSeeHope, a charity supporting children in Southern and Eastern Africa.

He co-founded Icon Solutions in 2009 with the core value of charitable giving, ensuring the company donates a significant portion of its profits annually.

Personality Overview

Friendly But Fast

Driven But Considerate

Dynamic But Sincere

They have the unique ability to win both love and respect from their team (or outsiders)  If they are convinced, they can become very strong champions for your product They combine a unique set of diverse traits where they are fast and friendly but can slow down to be thorough when needed

Topics They Care About

Payments Transformation
His career focus is helping banks modernize their payment systems to be faster, more flexible, and lower cost, a topic he frequently discusses at industry events like Sibos.
Philanthropy
A core value since co-founding Icon, he champions corporate and personal giving, supporting numerous charities and offsetting employees' entire carbon footprints.
Classic Cars
He has a love for classic cars and channels this passion as Chairman of the Hope Classic Rally, a charity event he has been involved with since 2016.

Media Appearances

Darren has no verified media appearances

Work History

4-2009
Director of Services at Icon Solutions (UK) Ltd
11-2007 - 4-2009
Head of Banking Payments Practive at Strategic Thought
4-2009
Head of Banking Practice at Strategic Thought
1-2004 - 11-2007
Business Unit Architect at LloydsTSB
11-2007
Money Transmission Business Unit Architect at LloydsTSB

Education

1979 - 1984
Education details unavailable from Sandhurst Comprehensive

More Information

Social Presence :

Prographics :

Exp : 21 Location : London, England, United Kingdom Job Level : Mid-senior Designation : Director of Services at Icon Solutions (UK) Ltd
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Insights For Selling To Darren

During A Call Or A Meeting

DO's

  • Build a trustworthy relationship while keeping the product center-stage
  • Ask them for a lunch or coffee once some rapport has been established
  • During followups, use calls or text if needed, they should be fine

DONT's

  • Avoid focusing only on the product or its ROI, keep building trust subtly
  • Don’t hesitate from asking questions or pushing them, but take a formal approach
  • Don’t be very informal during the early interactions even if they are being so themselves

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Darren is

  • Nothing less than a strong combination of proof of results, relationship and high levels of professionalism is effective with them.
  • Will you ever get a clear answer from Darren

  • They can say no while staying friendly, but can also be pursuaded to reconsider

Insights For Deal Planning

    How fast (or slow) will Darren move?

  • They are generally fast movers and can take quick decisions
  • Can Darren take some risk or not?

  • They have high risk-appetite but can get ahead of themselves once in a while. Observe carefully

You And Darren

Personality Compatibility


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