David O'Neill

Initiator
DISC Type : Di

Director, IT Operations at Liverpool Football Club

Wallasey, England, United Kingdom

Overview

David is a multifaceted technology and transformation leader, currently serving as an IT Director at Liverpool Football Club. He specializes in driving change, optimization, and efficiency. People he has worked with describe him as a positive, adaptable, and valuable project leader skilled in stakeholder management. He holds an HND from Wirral Metropolitan College.

He built the clubs Application Central Services function, including QA, Change, and Release, from scratch.

Personality Overview

Confident

Risk-Accepting

Impact-Oriented

They don’t mind taking a stand if they believe in something.  They usually prefer to drive the conversation. They respond well to objective pitches but also attach some value to relationships.

Topics They Care About

IT Transformation
Describes himself as a "Technology and Transformation professional" who is passionate about driving change and is never satisfied with the status quo.
Application Services
Built the Application Central Services function at Liverpool FC from the ground up, leading QA, Change and Release, and Application Support teams.
Process Optimization
Expresses a passion for driving optimization and efficiency through the right people, processes, and systems in his professional summary.

Media Appearances

David has no verified media appearances

Work History

8-2025
Director, IT Operations at Liverpool Football Club
4-2021 - 8-2025
Director, Application Central Services at Liverpool Football Club
9-2019 - 4-2021
Director, Enabling Applications & Platforms at Liverpool Football Club
4-2019 - 9-2019
Senior Manager, Technology Business Partner at Liverpool Football Club
6-2015 - 4-2019
Business Partner - Technology and Transformation at Liverpool Football Club

Education

1999 - 2001
HND from Wirral Metropolitain College
1991 - 1998
Education details unavailable from Mosslands School

More Information

Social Presence :

Prographics :

Exp : 28 Location : Wallasey, England, United Kingdom Job Level : Mid-senior Designation : Director, IT Operations at Liverpool Football Club
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Insights For Selling To David

During A Call Or A Meeting

DO's

  • Look like someone who is on top of their game
  • Keep your pitch focused on the impact but insert some anecdotes into it
  • Refer to testimonials from well known people to highlight the value of your product

DONT's

  • Don’t be very informal even if they are being so themselves
  • Don't be unorganized, be prepared for the pitch
  • Don’t be too verbose or overly friendly; a little bit, however, is fine

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with David is

  • Product value plays a big role, followed by relationship and a sense of achievement.
  • Will you ever get a clear answer from David

  • If they do not firmly believe in you, they will refuse without hesitation.

Insights For Deal Planning

    How fast (or slow) will David move?

  • If they develop confidence in your product and you, then they can make fast decisions.
  • Can David take some risk or not?

  • If necessary, they have the ability to take risky decisions.

You And David

Personality Compatibility


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