David Rothenberg

Visionary
DISC Type : Ds

Fractional Director of Marketing at STS - Strategic Thinking Systems

San Mateo, California, United States

Overview

David has no verified overview

Personality Overview

Direct & Assertive

Early Adopter

Objective Evaluator

They might take some time to make their mind up but once they do, they don't change it easily.  Reading between the lines and seeing beyond your words comes naturally to them. They are very professional in their approach and can weigh multiple perspectives together.

Topics They Care About

David has no verified topics they care about

Media Appearances

David has no verified media appearances

Work History

2-2025
Fractional Director of Marketing at STS - Strategic Thinking Systems
4-2024
Fractional Director of Marketing at Productive.ai
4-2023 - 7-2024
Senior Product Consultant at Pfizer
9-2022 - 3-2023
Manager, Product Management, Consumer Banking Data and Insights at Q2
10-2020 - 9-2022
Sr. Product Manager, Marketing Technology & Data Platforms at Wells Fargo

Education

Bachelor of Science - BS from University of Colorado Boulder

More Information

Social Presence :

Prographics :

Exp : 27 Location : San Mateo, California, United States Job Level : Mid-senior Designation : Fractional Director of Marketing at STS - Strategic Thinking Systems
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Insights For Selling To David

During A Call Or A Meeting

DO's

  • During followups, use phone or text if needed, they should be fine
  • Ask them at the end if they see a strong value prop in your product; expect an honest answer
  • You can spend time on BANT (or other qualification methodology) but keep it to the point

DONT's

  • Don't go over them unless you are left with no other option
  • Don't shy away from asking hard questions, but be extra polite
  • Avoid putting conscious effort into relationship-building

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with David is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from David

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will David move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can David take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And David

Personality Compatibility


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