Dax DeRop in

Dax DeRop

Chief Operating Officer at Ken Garff Automotive
📍 Salt Lake City, Utah, United States

Dax DeRop is the Chief Operating Officer at Ken Garff Automotive Group, a role he assumed in June 2024. His extensive career in the automotive sector includes over 17 years at American Honda Motor Company, where he was the National Manager for Service Marketing, before joining Ken Garff in 2013.

Outside of his professional life, Dax is involved in his local community. He and his wife, Christina, are on record as donors to the Park City Education Foundation and the Summit Land Conservancy, indicating a personal interest in supporting local education and environmental conservation efforts in Utah.

After more than a decade in leadership roles at Ken Garff, he was recently promoted to COO.

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Experience
29 Years
Current Role
Chief Operating Officer
Job Level
Leadership
Location
Salt Lake City, Utah, United States
Personality Overview
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Priorities

Topics Dax cares about

Automotive Operations
As COO and former Executive Director of Fixed Operations for a major automotive group, he has deep expertise in dealership management and operational efficiency.
Service Marketing
Spent 17 years as the National Manager of Service Marketing for American Honda, focusing on tools and programs to market services within dealerships.
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Career

Work history

6-2024
Chief Operating Officer
Ken Garff Automotive
3-2013
Executive Director Fixed Operations
Ken Garff Automotive Group
1-1996 - 2-2013
National Manager Honda Service Marketing
American Honda Motor Company, Inc.
In the press

Media appearances

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Education

Dax has no verified education history

Social presence
in

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