Dayananth Varun in

Dayananth Varun

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Director Of Field Marketing at Relevantz
📍 Chennai, Tamil Nadu, India

Dayananth Varun is the Head of Marketing at Relevantz, specializing in using Generative AI to drive real outcomes for CMOs. With an M. B. A. and experience at Cognizant, he excels in brand strategy and pipeline generation. Colleagues describe him as professional, focused, and an excellent team player.

Driven by a deep curiosity for technology, he explores how AI can revolutionize customer experiences. He has a unique interest in applying strategic lessons from chess masters like Garry Kasparov and Bobby Fischer to the world of B2B marketing, viewing data as a narrative waiting to be told.

Interesting fact: He transitioned from a career in sales to marketing, driven by his passion and urge to create things.

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Experience
17 Years
Current Role
Director Of Field Marketing
Job Level
Mid-senior
Location
Chennai, Tamil Nadu, India
Personality Overview

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Communication Style
Decision Approach
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Priorities

Topics Dayananth cares about

Generative AI Marketing
Passionate about leveraging Generative AI tools to transform the customer experience and create dynamic, personalized marketing campaigns at scale.
Agentic AI
Holds certifications in AI Agents and frequently posts about applying concepts like Chain-of-Thought prompting to solve complex B2B marketing challenges.
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Career

Work history

5-2021
Director Of Field Marketing
Relevantz
2-2020 - 4-2021
Senior Marketing Manager
Ziffity Solutions LLC
2-2019 - 2-2020
Marketing Manager - APAC and Digital Imperatives
Cognizant
10-2017 - 2-2019
Manager - SAP Marketing
Cognizant
3-2014 - 9-2017
Senior Marketing Specialist - Field Marketing CoE
Cognizant
In the press

Media appearances

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Education
2004 - 2006
M.B.A
ITM Group of Institutions
1999 - 2003
B.E
Bharathiar University
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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