Deena Amato-McCoy
Login to view DISC.Deena Amato-McCoy is the SPECS Program Director for Chain Store Age, where she develops content for major retail conferences. With a deep background in journalism covering retail technology for nearly two decades, she is a recognized industry expert. Colleagues describe her as valuable, creative, and professional, with a knack for clarifying complex topics.
Originally from the New York area, Deena is a graduate of St. Johns University. During her time there, she was actively involved in campus life as a writer for "The Torch" newspaper and as a member of the universitys ballet and jazz dance club, showcasing her creative and communicative talents from early on.
She has a long-standing passion for retail, having covered the industrys technological transformations for numerous publications before shaping its future through event programming.
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