Deena Amato-McCoy
Pioneer · DISC type sidDeena Amato-McCoy is the SPECS Program Director for Chain Store Age, where she develops content for major retail conferences. With a deep background in journalism covering retail technology for nearly two decades, she is a recognized industry expert. Colleagues describe her as valuable, creative, and professional, with a knack for clarifying complex topics.
Originally from the New York area, Deena is a graduate of St. Johns University. During her time there, she was actively involved in campus life as a writer for "The Torch" newspaper and as a member of the universitys ballet and jazz dance club, showcasing her creative and communicative talents from early on.
She has a long-standing passion for retail, having covered the industrys technological transformations for numerous publications before shaping its future through event programming.
Read the full overview →How Deena shows up
They have the unique ability to win both love and respect from their team (or outsiders) If they are convinced, they can become very strong champions for your product They combine a unique set of diverse traits where they are fast and friendly but can slow down to be thorough when needed
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Steadiness (S)
Steadiness (S) reflects the degree to which a person is likely to focus on cooperation, support and taking everyone along. Those scoring high tend to be consistent and calm.
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