Delana H.

Energizer
DISC Type : I

Account Executive, Mid-Market at Ashby

San Francisco, California, United States

Overview

Delana is a Go-to-Market professional at Ashby, with over five years of experience in sales roles at Ironclad, where she progressed from a BDR Team Lead to Account Executive. She holds a Bachelors degree from San Francisco State University and is praised for building instant connections and providing exceptional service.

Outside of her professional life, Delana values community and personal growth. She shares a close bond with her dog, Hazy, and has celebrated her professional journey with her pet by her side, marking milestones together.

Unique fact: She celebrated her four-year anniversary at her previous company by sharing a then-and-now picture of her and her dog, Hazy.

Personality Overview

Imaginative

Enthusiastic

Believer

They excel at seeing the bigger picture, and the long-term impact of their decisions.  They are not always early adopters but can be pursuaded by leveraging strong relationships. They are people oriented, friendly and like creating new connections.

Topics They Care About

Career Progression
Her social media posts celebrate significant career milestones, including work anniversaries, hitting annual numbers, and embarking on a new chapter at Ashby.
Go-to-Market Strategy
This is her current focus and role at Ashby, indicating her expertise in bringing products to market and driving business growth.
Community Building
A former colleague noted her "superpower" is building connections, and she actively invites her network to connect at professional events.

Media Appearances

Delana has no verified media appearances

Work History

1-2026
Account Executive, Mid-Market at Ashby
2-2023 - 12-2025
Account Executive II at Ironclad
8-2021 - 2-2023
Account Executive at Ironclad
4-2021 - 7-2021
Sr. Business Development Representative - Team Lead at Ironclad
9-2019 - 5-2020
Community Lead, Sales at WeWork

Education

2013 - 2017
Bachelor's degree from San Francisco State University

More Information

Social Presence :

Prographics :

Exp : 7 Location : San Francisco, California, United States Job Level : Middle Designation : Account Executive, Mid-Market at Ashby
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Insights For Selling To Delana

During A Call Or A Meeting

DO's

  • Talk anecdotally about the customer experience that your product offers
  • Do some small talk, ask them how things are going on their side
  • Talk about their team and how your product will help them do things better and easier

DONT's

  • Don’t push them to make a decision too fast, let them get comfortable first
  • Avoid cutting into their flow
  • Don’t assume a yes just because they have not said no

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Delana is

  • Relationship and trust can be vital with them, sometimes more than anything else.
  • Will you ever get a clear answer from Delana

  • They are unlikely to say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Delana move?

  • They are not the fastest decision makers, their friendly approach can give false positive signals.
  • Can Delana take some risk or not?

  • They may take certain risks that they deem unlikely of personal repercussions.

You And Delana

Personality Compatibility


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