Dennis Roberts in

Dennis Roberts

Inspirer · DISC type di
President and Chief Executive Officer at Crystal Creamery
📍 Modesto, California, United States

Dennis Roberts is the President and CEO of Crystal Creamery, a seasoned food industry executive with over three decades of experience in brand management, M&A, and strategic turnarounds. He holds a Bachelor of Science from San Diego State University and serves on the board of the Dairy Council of California. People who have worked with him describe him as enthusiastic, passionate, and an excellent leader.

To show his appreciation for employees, he once joined the early morning crew at 3: 00 AM to grill hot dogs and make popcorn for their shift.

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Experience
12 Years
Current Role
President and Chief Executive Officer
Job Level
Leadership
Location
Modesto, California, United States
Personality Overview

How Dennis shows up

Fast Adopter
Generous
Achievment Oriented

They measure a product on its merit but can be influenced by strong testimonials. They usually prefer to drive the conversation. They respond well to objective pitches but also attach some value to relationships.

Priorities

Topics Dennis cares about

Employee-First Culture
Believes success comes from valued and engaged employees, personally grilling hot dogs for the 3 AM shift and dressing up for office theme days to connect with his team.
Dairy Industry Advocacy
Serves as a board member for the Dairy Council of California, committed to elevating the health of children and families through dairy nutrition and education.
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Career

Work history

8-2020
President and Chief Executive Officer
Crystal Creamery
8-2019 - 8-2020
Partner
Transworld Business Advisors of Tri Valley
1-2018 - 9-2019
Executive Vice President - North America
Regal Springs Tilapia
12-2014 - 1-2018
Vice President of Sales & Marketing
Crystal Creamery
11-2013 - 12-2014
Southeast Region Sales Manager
Borden Dairy Company
In the press

Media appearances

Crystal Creamery appoints Dennis Roberts president and CEO. Featured in Dairy Foods
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Education
1984 - 1990
Bachelor of Science (BS)
San Diego State University
Social presence
in
Behavioral profile

DISC profile (public)

d

Dominance (D)

Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.

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