Devra Jacobs
Go-getter · DISC type dDevra Jacobs is the Senior Vice President, US at System1, where she leads market strategy and client partnerships. An expert in consumer decision-making and behavioral science with an education from Harvard, she specializes in applying data-driven insights to brand growth and advertising. People who have worked with her often describe her as sharp, compassionate, and a true powerhouse.
Devra is passionate about building and mentoring high-performing teams, fostering a culture of humility, authenticity, and curiosity. She recently relocated to continue her work with System1, reflecting her dedication to connecting with partners and driving business growth in person, having previously been based in Chicago.
Unique Fact: Devra was recently named to the Insight250, an award recognizing the worlds leading innovators in market research and data analytics.
Read the full overview →How Devra shows up
They don’t always try to control the conversation but neither do they like yielding it fully. They care equally about the product and its potential impact. They respond well to confident salespeople.
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Dominance (D)
Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.
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