Dhwani Kathotia

Critic
DISC Type : C

Founder at Distil

Bengaluru, Karnataka, India

Overview

Dhwani Kathotia is the Founder and CEO of Distil, a creative studio that provides marketing solutions for purpose-driven and conscious businesses. A graduate of the University of the Arts London with an MA in Strategic Fashion Marketing, she leverages her background to merge storytelling, strategy, and a sustainability-focused mindset in her work.

Personality Overview

ROI Driven

Information Seeker

Precise

They prefer to do logical analysis and value evidence over emotions.  They enjoy working alone and do not rely on others very often. Unless the value is proven by data, they are unlikely to value fancy features.

Topics They Care About

Purpose-Driven Brands
Founded Distil specifically to serve conscious businesses and believes in creating a genuine, positive impact through marketing that is free of "fluff".
Conscious Living
Advocates for slow and mindful living, a philosophy sparked by witnessing the excess in the fashion industry and which now shapes her personal and professional life.
Sustainable Fashion
She won a Kering award for a campaign questioning throwaway culture and actively promotes shopping from local, slow-production brands.

Media Appearances

Dhwani has no verified media appearances

Work History

4-2021
Founder at Distil
Founder + Content Creator at My Little Cupboard
6-2020 - 1-2022
Content & Marketing Consultant at Sequel - Content & Communications Agency
6-2020 - 12-2020
Content & Social Media Lead at SECRET SKIN
11-2019 - 1-2020
Marketing Intern at CommuneEASTAN IDEAS AND 'VISION'​ INSTITUTE, COLLATING AND CREATING THE UTOPIAN TASTE OF THE FUTURE.

Education

2018 - 2019
MA Strategic Fashion Marketing from University of the Arts London
2016 - 2016
Fashion Business Semester from University of the Arts London

More Information

Social Presence :

Prographics :

Exp : 5 Location : Bengaluru, Karnataka, India Job Level : Leadership Designation : Founder at Distil
URL has been copied!

Insights For Selling To Dhwani

During A Call Or A Meeting

DO's

  • Tell them what ROI they can expect
  • Be ready to answer many clarity-seeking questions and requests for information
  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.

DONT's

  • Don't give superficial answers, they are easily rattled by them
  • Make extra effort to not seem pushy or confrontational
  • Avoid pushing them too much to involve other stakeholders unless it is critical

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Dhwani is

  • Strong evidence of ROI, effective pricing, and proven data points matter the most to them.
  • Will you ever get a clear answer from Dhwani

  • It is not very hard for them to say no if they are not convinced about the decision.

Insights For Deal Planning

    How fast (or slow) will Dhwani move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Dhwani take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Dhwani

Personality Compatibility


More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.