Diego Andrés Guevara Gutiérrez in

Diego Andrés Guevara Gutiérrez

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Jefe de innovación at Almacenes Brissa/ MODANOVA S.A.S
📍 Bogota, D.C., Capital District, Colombia

Diego is the Head of Innovation at Almacenes Brissa/MODANOVA S. A. S, where he leverages his MBA and marketing background to drive growth. He is an expert in leading multidisciplinary teams and executing innovative strategies in retail, specializing in digital transformation and agile methodologies to accelerate development.

He is passionate about discovering strategic opportunities and applying efficient, creative solutions that lead to extraordinary results. Diego follows major technology innovators like Amazon and Samsung and believes strongly in the power of authentic branding and storytelling to connect with audiences on a deeper level.

He recently spearheaded the implementation of interactive kiosks at his company, a pioneering project that merges digital innovation with the in-store customer experience.

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Experience
14 Years
Current Role
Jefe de innovación
Location
Bogota, D.C., Capital District, Colombia
Personality Overview

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Priorities

Topics Diego cares about

Retail Innovation
As Head of Innovation, he leads tangible projects like implementing interactive kiosks to modernize the customer experience in a traditional retail environment.
Digital Transformation
He holds a specialization in this field and actively applies it by introducing new digital touchpoints and promoting agile methodologies to accelerate development.
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Career

Work history

8-2024
Jefe de innovación
Almacenes Brissa/ MODANOVA S.A.S
11-2022
Coordinador de marketing y publicidad
Almacenes Brissa/ MODANOVA S.A.S
2-2019 - 10-2021
COORDINADOR CRM Y SOCIAL MEDIA MANAGER
Ventura Centro Comercial PH
5-2014 - 2-2019
Coordinador de Proyectos
XPcolombia
1-2010 - 1-2014
Coordinador de Analistas de Territorio
Comestibles Ricos S.A. - Oficial
In the press

Media appearances

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Education
3-2023 - 4-2024
MBA para Directivos
Universidad Internacional de La Rioja
3-2023 - 2-2024
Especialización en Transformación Digital
Universidad Internacional de La Rioja
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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