Dieter Debels in

Dieter Debels

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Founder & CEO at RetailSonar
📍 Ghent, Flemish Region, Belgium

Dieter is the Founder and CEO of RetailSonar and its successful spin-off, ChargePlanner. Leveraging a Ph. D. from Ghent University, he applies AI and big data to optimize location-based decisions for major retailers and the rapidly expanding EV charging market. He is currently focused on the international expansion of ChargePlanner, especially for electric trucks.

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Experience
19 Years
Current Role
Founder & CEO
Job Level
Leadership
Location
Ghent, Flemish Region, Belgium
Personality Overview

How Dieter shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Dieter cares about

EV Charging Infrastructure
He founded ChargePlanner to find the most profitable locations for EV charging and recently acquired German competitor Ladeplan to accelerate European expansion.
AI in Retail
His first company, RetailSonar, uses AI and big data to accurately predict customer behavior and sales for retailers like Decathlon, driving their location strategies.
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Career

Work history

9-2024
Founder & CEO
RetailSonar
3-2024 - 9-2024
Founder & Chief Strategy Officer
RetailSonar
6-2011 - 3-2024
CEO
RetailSonar
2006 - 2010
Supply Chain Mgt Consultant
Möbius Business Redesign
In the press

Media appearances

RetailSonar becomes largest European geomarketing player after .... Featured in RetailSonar Blog
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Dieter Debels - Founder & CEO at RetailSonar. Featured in The Org
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Education
2002 - 2006
Phd
Ghent University
Education details unavailable
Don Bosco Zwijnaarde
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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