Doreen Dames in

Doreen Dames

Critic · DISC type C
Referentin Brand & Digital Marketing at Generali Deutschland AG
📍 Greater Munich Metropolitan Area, Germany

Doreen Dames is a brand and digital marketing specialist at Generali Deutschland AG, described as dedicated with deep expertise in marketing, sales, and communication. She holds a Diplom-Kauffrau and has a track record of building successful engagement platforms, particularly in sports marketing.

Outside of work, Doreen is a self-described "working-mom" who is passionate about sports, especially tennis and football. She maintains a strong connection to her home region of Zwickau, where she actively supports local events that connect sports with the business community.

She believes in creating partnerships with "Herz und Verstand" (heart and mind), aiming for authentic connections over simple logo placements.

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Experience
19 Years
Current Role
Referentin Brand & Digital Marketing
Location
Greater Munich Metropolitan Area, Germany
Personality Overview

How Doreen shows up

Negotiator
Objective Thinker
Critic

They like to take decisions independently and do not seek others' support often. Unless the value is proven by data, they are unlikely to value fancy features. It is very likely that they will negotiate pricing or other important terms.

Priorities

Topics Doreen cares about

Sports Marketing
She built a sports marketing engagement platform and actively manages partnerships with major sports entities like the German Tennis Federation (#TennisDeutschland).
Strategic Partnerships
She champions and celebrates long-term, value-driven partnerships, emphasizing shared trust and passion as key ingredients for success.
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Career

Work history

1-2018
Referentin Brand & Digital Marketing
Generali Deutschland AG
1-2012 - 12-2017
Referentin Vertriebskommunikation, stellvertretende Gruppenleitung
Generali Deutschland AG
2-2011 - 12-2011
Referentin Verkaufsförderung
Generali Deutschland AG
9-2010 - 1-2011
PR/Marketingmanager
SDI Gesellschaft für Medientechnologie mbH
5-2006 - 9-2010
Manager Marketing/Sales
m.a.x. Informationstechnologie AG
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
2000 - 2005
Diplom-Kauffrau
Technische Universität Ilmenau
Social presence
in
Behavioral profile

DISC profile (public)

C

Calculativeness (C)

Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.

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