Dougal McGeorge in

Dougal McGeorge

Evaluator · DISC type DCS
Senior Vice President - Global Brand Marketing at Mast-Jägermeister SE
📍 Salzburg, Salzburg, Austria

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Experience
29 Years
Current Role
Senior Vice President - Global Brand Marketing
Job Level
Leadership
Location
Salzburg, Salzburg, Austria
Personality Overview

How Dougal shows up

Quality Focused
Fast But Analytical
Hard To Convince

They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical They are not very likely to become strong advocates of your product or service They focus on the results, but can still be quite procedural and analytical about how to get there

Priorities

Topics Dougal cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

3-2025
Senior Vice President - Global Brand Marketing
Mast-Jägermeister SE
2020 - 1-2025
Management Consultant: CMO Strategy & Business Operations Support
Agentur LOOP +
2017 - 2019
Global CMO/ SVP - Penfolds Wine
Treasury Wine Estates
7-2014 - 12-2016
Chief Marketing & Innovation Officer / CMO + Exec. Leadership Team Member
Diageo
2012 - 7-2014
Global Category Director/ VP - Scotch Brands Portfolio
Diageo
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
2007 - 2007
Advanced Management Programme
INSEAD
2017 - 2017
Senior Leadership Programme
Treasury Wine Estates
2013 - 2013
Diageo Leadership Performance Programme (DLPP)
Diageo
Social presence
in
Behavioral profile

DISC profile (public)

D

Dominance (D)

Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.

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