Dr.-Ing. Mirko Plettenberg

Questioner
DISC Type : c

Global Head of Validation & Industrialization at AVL

Graz, Styria, Austria

Overview

As Global Head of Validation & Industrialization at AVL, Dr. -Ing. Mirko Plettenberg leads powertrain engineering and technology. His expertise covers mechanical development, testing, and validation for hydrogen engines and e-drives. He holds a Diploma in Mechanical Engineering from RWTH Aachen University and has published numerous technical papers on tribology and powertrain efficiency.

Outside of work, Mirko is a dedicated runner who maintains a personal tradition of completing a half marathon on New Years Eve. He uses this time for relaxation and reflection, showcasing a commitment to personal well-being and enjoying the outdoors.

He is a recipient of the Borchers-Plakette, an award from RWTH Aachen University recognizing his outstanding doctoral dissertation.

Personality Overview

Value Seeker

Cautious & Analytical

Price-Sensitive

It is quite likely of them to ask for pricing or other concessions.  While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters. They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.

Topics They Care About

Hydrogen Engines
He is a scheduled speaker at industry conferences like the SAE Energy & Propulsion Conference, sharing insights on the mechanical development and validation of hydrogen combustion engines.
E-Drive Validation
Actively involved with the VDI Conference focused on e-drive technology, where his team contributes publications on topics like optimizing NVH performance for electric powertrains.
Powertrain Development
His entire career at AVL and FEV has focused on advancing powertrain systems through leadership in mechanical development, testing, validation, and simulation.

Media Appearances

Efficient Validation Through the Use of Highly Automated Testbed Systems. Featured in AVL – Expert Article

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Work History

9-2025
Global Head of Validation & Industrialization at AVL
6-2022 - 8-2025
Head of Verification, Validation & Reliability at AVL
4-2019 - 5-2022
Head of Mechanical Development & Validation at AVL
6-2017 - 3-2019
Department Manager Mechanics Testing & Simulation, Gasoline Powertrains at FEV Europe GmbH
4-2014 - 5-2017
Department Manager Mechanics Testing, Gasoline Powertrains at FEV Europe GmbH

Education

10-2002 - 10-2008
Diploma in Mechanical Engineering from RWTH Aachen University

More Information

Social Presence :

Prographics :

Exp : 19 Location : Graz, Styria, Austria Job Level : Mid-senior Designation : Global Head of Validation & Industrialization at AVL
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Insights For Selling To Dr.-Ing. Mirko

During A Call Or A Meeting

DO's

  • Back up any claims with data and numbers
  • Keep some extra margin in hand as they will likely negotiate the pricing
  • Share as much information as possible regarding your product

DONT's

  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Don’t overhype the product/pitch, keep it measured
  • Don’t try to be too friendly or informal with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Dr.-Ing. Mirko is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Dr.-Ing. Mirko

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Dr.-Ing. Mirko move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Dr.-Ing. Mirko take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Dr.-Ing. Mirko

Personality Compatibility


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