Dr. Maximilian Lude in

Dr. Maximilian Lude

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Professor for Innovation & Strategy at Tomorrow University of Applied Sciences
📍 Munich, Bavaria, Germany

Dr. Maximilian Lude is the CEO of Philoneos GmbH, a consultancy focused on innovation and transformation for family-owned firms. He is also a Professor of Innovation & Strategy at Tomorrow University. His work bridges academic theory and practical application, with a doctorate from Zeppelin University. Colleagues describe him as committed, creative, and target-oriented.

Maximilian is passionate about inspiring brands, iconic narratives, and helping companies reinvent their tradition. He is a frequent public speaker at international conferences, a business angel, and curious about new trends, technologies, and ideas that can shape the future, particularly for medium-sized businesses.

Unique fact: He teaches international students in the metaverse as part of his professorship at Tomorrow University of Applied Sciences.

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Experience
7 Years
Current Role
Professor for Innovation & Strategy
Job Level
Leadership
Location
Munich, Bavaria, Germany
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Priorities

Topics Dr. cares about

Family Firm Strategy
He is the founder of Philoneos, a consultancy specializing in strategy and transformation for family businesses, and has published extensive research on the topic.
Corporate Innovation
As a Professor of Innovation and Strategy, his work focuses on fostering innovation culture and helping companies balance core business evolution with new opportunities.
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Career

Work history

10-2023
Professor for Innovation & Strategy
Tomorrow University of Applied Sciences
2-2022
Public Speaking
Speakers Excellence Deutschland Holding GmbH
1-2021
Lecturer Executive MBA Innovation & Business Creation | Technische Universität München
Technische Universität München
9-2020
Guest Lecturer
Politecnico di Milano
4-2019 - 3-2022
(Interim) Professor of Innovation
Technische Universität München
In the press

Media appearances

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Education
2015 - 2018
Dr. rer. pol.
Zeppelin University
2013 - 2015
Master of Arts (M.A.)
Zeppelin University
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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