Geschäftsführer at coeno – die User Experience Spezialisten
📍 Greater Munich Metropolitan Area, Germany
Markus Kugler is the founder and CEO of coeno, a UX agency he has led for over 20 years. As a Certified Usability Engineer, he specializes in translating complex user needs into functional and intuitive digital solutions that deliver tangible business impact, rather than just "flashy apps".
He is a vocal critic of current AI development trends, cautioning that they often lead to dysfunctional "Crapware" if not guided by thoughtful UX principles.
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Experience
25 Years
Current Role
Geschäftsführer
Location
Greater Munich Metropolitan Area, Germany
Personality Overview
How Markus shows up
Not Easily Convinced
Price-Sensitive
Systematic
They generally do not appreciate an overfriendly approach and prefer to stay to-the-point. They prefer to do thorough analysis of any situation. They are more likely than others to negotiate on pricing and terms.
Priorities
Topics Markus cares about
Human-Centered UX
His core mission for over two decades is to make digitalization more human, intuitive, and connected by focusing on genuine user needs.
Functional Design
He champions function over pure aesthetics, believing complex problems require deep structural solutions rather than just surface-level "beautification projects. "
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Career
Work history
6-2004
Geschäftsführer
coeno – die User Experience Spezialisten
6-2004
Gründer
coeno – die User Experience Spezialisten
1-1999 - 9-2002
Director Consulting
mediaphil GmbH
In the press
Media appearances
No media yetWe could not find public media appearances for this person.
Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.
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