Dr. Stefan Zwerenz

Critic
DISC Type : C

Vice President Marketing Strategy & Management at MAN Truck & Bus SE

Greater Munich Metropolitan Area, Germany

Overview

Dr. has no verified overview

Personality Overview

Precise

Critic

Objective Thinker

Unless the value is proven by data, they are unlikely to value fancy features.  It is very likely that they will negotiate pricing or other important terms. They like to do things independently and don’t look for support from others.

Topics They Care About

Dr. has no verified topics they care about

Media Appearances

Dr. has no verified media appearances

Work History

7-2021
Vice President Marketing Strategy & Management at MAN Truck & Bus SE
1-2018 - 10-2021
Vice President Marketing & Brand Management at MAN Truck & Bus SE
3-2015 - 12-2017
Senior Manager Marketing & Brand Management at MAN Truck & Bus SE
9-2011 - 6-2012
Head of Market & Competitor Intelligence at MAN Truck & Bus AG
6-2009 - 10-2011
Business Analyst at MAN Nutzfahrzeuge AG

Education

2010 - 2017
Doctor of Philosophy (PhD) from De Montfort University
Diploma from Hochschule München University of Applied Sciences

More Information

Social Presence :

Prographics :

Exp : 16 Location : Greater Munich Metropolitan Area, Germany Job Level : Senior Designation : Vice President Marketing Strategy & Management at MAN Truck & Bus SE
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Insights For Selling To Dr. Stefan

During A Call Or A Meeting

DO's

  • Leverage facts and figures wherever possible; use percentages, numbers etc.
  • Tell them what ROI they can expect
  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.

DONT's

  • Make extra effort to not seem pushy or confrontational
  • Do not use very emotional or colorful language
  • Avoid pushing them too much to involve other stakeholders unless it is critical

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Dr. Stefan is

  • Proven ROI, pricing and objective proof points are the factors that sway their decision.
  • Will you ever get a clear answer from Dr. Stefan

  • They are comfortable saying no if they are convinced that it is the correct decision.

Insights For Deal Planning

    How fast (or slow) will Dr. Stefan move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Dr. Stefan take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Dr. Stefan

Personality Compatibility


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