Ebtihaj Al Roomi

Galvanizer
DISC Type : Id

Senior Vice President -Marketing & PR at National Investments Company (NIC)

Kuwait

Overview

Ebtihaj Al Roomi is a seasoned marketing and public relations leader in Kuwaits financial sector, currently serving as Senior Vice President at National Investments Company. With a background including management roles at Gulf Bank, she is skilled in marketing strategy and business development, holding a Bachelors degree from Kuwait University.

She demonstrates a strong commitment to community initiatives through her professional role. She has led corporate support for charitable programs, healthcare aid for low-income families, and cultural events, reflecting a deep engagement with social and humanitarian causes in Kuwait.

Ebtihaj plays a key role in shaping the public image of a leading investment firm by spearheading its corporate social responsibility strategy.

Personality Overview

Self-Assured

Trusting

Persuader

They like to keep things under control.  They are more likely to be open to unproven but exciting technologies. They do not mind taking risks and can make hard decisions, if necessary.

Topics They Care About

Corporate Social Responsibility
Frequently quoted discussing her company's community support, including financial aid to the Kuwait Food Bank and sponsoring healthcare for families in need.
Financial Services PR
As SVP of Marketing & PR, she leads public communications for a major investment company, covering financial results, new products, and strategic initiatives.
Community Engagement
Leads corporate sponsorships for local sports tournaments and cultural events to promote healthy lifestyles and social well-being in Kuwait.

Media Appearances

Ebtihaj has no verified media appearances

Work History

11-2019 - 12-2024
Senior Vice President -Marketing & PR at National Investments Company (NIC)
11-2017 - 5-2022
Marketing Communications Consultant at FAWSEC- FSHN
7-2010 - 12-2015
Assistent General Manager at Gulf Bank
2-2003 - 6-2010
Executive Manager at Gulf Bank
6-2008 - 6-2010
Head of Marketing/ Segmentation at National Bank of Kuwait

Education

1987 - 1990
Bachelor's degree from Kuwait University

More Information

Social Presence :

Prographics :

Exp : 19 Location : Kuwait Job Level : N/A Designation : Senior Vice President -Marketing & PR at National Investments Company (NIC)
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Insights For Selling To Ebtihaj

During A Call Or A Meeting

DO's

  • Talk about other customers and how they have derived value from your product
  • Talk about some of the cool and impressive features of your product
  • Invite them for a lunch or a drink/coffee

DONT's

  • Don’t rely too much on what they promise, make your own deductions
  • Don’t hesitate from asking questions, but take a friendly and warm approach
  • Don’t be excessively objective, focus on building a story first

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ebtihaj is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Ebtihaj

  • If they are not convinced, they will say no albeit in a friendly manner.


Insights For Deal Planning

    How fast (or slow) will Ebtihaj move?

  • They can reach decisions quickly if they develop trust and confidence in the product.
  • Can Ebtihaj take some risk or not?

  • They can take risks if necessary.

You And Ebtihaj

Personality Compatibility


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