Edly Mortera is an experienced Regional Sales Director at Serfimex Capital specializing in bridge loans, leasing, and renewable energy financing. A graduate of Tecnológico de Monterrey, she has a strong background in financial services, sales, and market research. Colleagues have praised her leadership, strategic vision, and results-oriented approach.
She authored a publication on the social factors driving the success of pawnshops in the Mexican market.
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