Eduardo Rubia in

Eduardo Rubia

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Customer Support Engagement Director - S/4HANA Cloud at SAP
📍 São Paulo, São Paulo, Brazil

Eduardo Rubia is a Customer Support Engagement Director at SAP, focused on S/4HANA Cloud and other key products. An empathetic leader with an Executive MBA from FGV, he has extensive experience in customer-facing roles, solution architecture, and leading complex digital transformations for major clients like Petrobras.

He is passionate about talent development, often sharing internship opportunities and participating in coaching and mentorship programs within SAP. Eduardo actively champions enabling programs that combine learning with engagement, encouraging others to participate and grow their skills within the SAP community and support organization.

He authored several "Painkiller guides for technical consultants" and created a quick guide for Brazilian localization that has been widely used in the SAP community.

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Experience
23 Years
Current Role
Customer Support Engagement Director - S/4HANA Cloud
Job Level
Mid-senior
Location
São Paulo, São Paulo, Brazil
Personality Overview

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Priorities

Topics Eduardo cares about

S/4HANA Transformation
He is a subject matter expert, having been an Enterprise Architect for Petrobras's large-scale S/4HANA transformation and now directing customer engagement for the product.
Customer Engagement
His career is centered on managing complex customer engagements and improving customer satisfaction, a core part of his current and previous roles at SAP.
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Career

Work history

12-2021
Customer Support Engagement Director - S/4HANA Cloud
SAP
11-2020 - 11-2021
Customer Support Engagement Director - CX
SAP
8-2018 - 11-2020
Business Transformation Principal
SAP
9-2012 - 8-2018
Solution Architect & CoE Applications Team Lead
SAP
11-2008 - 9-2012
Senior Support Engineer
SAP
In the press

Media appearances

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Education
2018 - 2020
Master of Business Administration - MBA
FGV - Fundação Getulio Vargas
2013 - 2013
Solution Architecture Specialist
FIAP
2002 - 2007
Bachelor of Business Administration (BBA)
USP - Universidade de São Paulo
Social presence
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Behavioral profile

DISC profile (public)

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