Eiichi Funatsu

Questioner
DISC Type : c

Vice President Of Technology at OmniVision Technologies Inc.

Santa Clara, California, United States

Overview

Eiichi Funatsu serves as the Vice President of Technology at OmniVision, leveraging over thirty years of deep expertise in image sensor design, wafer processing, and system integration. He directs technology development across automotive, mobile, and medical applications, building on a career that includes leading CMOS sensor development at Sony. He holds a Ph. D. from The University of Tokyo.


His Ph. D. in intelligent image sensors was awarded based on research he conducted while working as a Research Engineer at Mitsubishi Electric.

Personality Overview

Price-Sensitive

Not Easily Convinced

Cautious & Analytical

They are more likely than others to negotiate on pricing and terms.  They generally do not appreciate an overfriendly approach and prefer to stay to-the-point. While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.

Topics They Care About

Automotive Imaging
A frequent keynote speaker at industry events like AutoSens, focusing on the evolving demands of ADAS, High Dynamic Range (HDR), and LED flicker mitigation in vehicles.
CMOS Sensor Technology
His entire career is rooted in this technology, from leading mobile phone sensor development at Sony to directing the technology roadmap for all applications at OmniVision.
Intelligent Image Sensors
This was the specific focus of his Ph. D. and his early research at Mitsubishi Electric, indicating a foundational interest in sensors with integrated processing capabilities.

Media Appearances

Eiichi has no verified media appearances

Work History

3-2022
Vice President Of Technology at OmniVision Technologies Inc.
3-2022
Senior Director at OmniVision Technologies, Inc.
6-2004 - 9-2012
Senior Manager at Sony Corporation
4-1991 - 10-2001
Research Engineer at Mitsubishi Electric

Education

1985 - 1991
Ph. D from The University of Tokyo

More Information

Social Presence :

Prographics :

Exp : 22 Location : Santa Clara, California, United States Job Level : Senior Designation : Vice President Of Technology at OmniVision Technologies Inc.
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Insights For Selling To Eiichi

During A Call Or A Meeting

DO's

  • Share as much information as possible regarding your product
  • Keep some extra margin in hand as they will likely negotiate the pricing
  • Tell them that you will come back if you don’t have a good answer for a question

DONT's

  • Don’t try to be too friendly or informal with them
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Don’t overhype the product/pitch, keep it measured

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Eiichi is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Eiichi

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Eiichi move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Eiichi take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And Eiichi

Personality Compatibility


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