Eli C.

Captain
DISC Type : SD

Director, Digital & Direct Marketing, US Operations at CIBC US

Greater Chicago Area, United States

Overview

Eli has no verified overview

Personality Overview

Decisive But Calm

Consummate Professional

Dynamic But Sincere

They exhibit a rare combination of being result-oriented but patient at the same time.  They might take some time to make their mind up but once they do, they don't change it easily. They are very professional in their approach and can weigh multiple perspectives together.

Topics They Care About

Eli has no verified topics they care about

Media Appearances

Eli has no verified media appearances

Work History

1-2018
Director, Digital & Direct Marketing, US Operations at CIBC US
6-2016 - 12-2017
Associate Managing Director, Digital Marketing at CIBC US
7-2014 - 6-2016
Digital Marketing Manager, Central Region at Coldwell Banker
1-2012 - 5-2014
Ecommerce Marketing Manager at Fanatics, Inc.
8-2005 - 12-2011
Assistant Director of Corporate Marketing at DePaul University

Education

Master of Business Administration (MBA) from DePaul Driehaus College of Business
Master of Science (M.S.) from Indiana University Bloomington

More Information

Social Presence :

Prographics :

Exp : 20 Location : Greater Chicago Area, United States Job Level : Mid-senior Designation : Director, Digital & Direct Marketing, US Operations at CIBC US
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Insights For Selling To Eli

During A Call Or A Meeting

DO's

  • You can spend time on BANT (or other qualification methodology) but keep it to the point
  • Let them know of potential risks but suggest mitigation methods alongside
  • Ask them at the end if they see a strong value prop in your product; expect an honest answer

DONT's

  • Don't focus too much on mutual contacts or bother about other stakeholders, focus on them
  • Don't take their patience for granted, avoid long-winding sermons
  • Don't get into pricing discussions early on, steer conversation towards proven results

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Eli is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Eli

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Eli move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Eli take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Eli

Personality Compatibility


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