Elif Yiğitbaşı

Observer
DISC Type : ci

Product Manager at Cylana

Istanbul, Türkiye

Overview

Elif Yiğitbaşı is a Product Manager at the cybersecurity firm Cylana, where she leads the vision for External Attack Surface Management (EASM) solutions. A Computer Engineering graduate from Cukurova University, her expertise lies in product strategy, requirements analysis, and agile methodologies gained from roles at Spheretech Software and Doğuş Teknoloji.

Elif is passionate about continuous learning and is currently pursuing a second degree in Brand Communication. She actively engages with the tech community by representing her company at major international technology summits, including Web Summit and Kubernetes Community Days (KCD), to discuss innovation and build new partnerships.

Unique fact: While a computer engineer by training, she is simultaneously pursuing a degree in Brand Communication, blending deep technical knowledge with strategic marketing.

Personality Overview

Curious

Assertive

Value Driven

They are generally strong communicators and are not easy to convince.  They ask a lot of questions and rely heavily on information and collaterals. They can sound friendly and charming but can quickly change gears to become inquisitive and probing.

Topics They Care About

Attack Surface Management
As the Product Manager for Cylana's EASM solution, she is directly responsible for the product's vision and strategy in this niche of cybersecurity.
AI in Cybersecurity
She recently co-presented at the Turkish AI Summit on protecting digital assets with AI-powered technologies, highlighting her expertise at this intersection.
Cloud-Native Tech
Represented her company as a Gold Sponsor at KCD Istanbul, indicating a professional focus on the Kubernetes ecosystem and connecting with the cloud-native community.

Media Appearances

Elif has no verified media appearances

Work History

11-2024
Product Manager at Cylana
11-2024
Product Owner at Spheretech Software
6-2023 - 7-2024
Product Owner at Doğuş Teknoloji
6-2022 - 6-2023
Coordinator of Internship Team at CENGA
6-2021 - 6-2022
Coordinator of Secretary Team at CENGA

Education

2019 - 2024
Bachelor's degree from Cukurova University
Associate's degree from Anadolu University

More Information

Social Presence :

Prographics :

Exp : 4 Location : Istanbul, Türkiye Job Level : Middle Designation : Product Manager at Cylana
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Insights For Selling To Elif

During A Call Or A Meeting

DO's

  • Ask them questions to understand their needs better while staying affable
  • Help them understand the risk aspect fully while inspiring confidence
  • Share testimonials from known people and give multiple examples of product value

DONT's

  • Don’t be too objective but make sure to pad your storytelling with data points
  • Don’t try to rush them into a decision, provide all necessary information first
  • Avoid making offhand commitments

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Elif is

  • Proven value, strong testimonials are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Elif

  • They are practical yet friendly, don’t expect a clear no very often.

Insights For Deal Planning

    How fast (or slow) will Elif move?

  • They like to analyze well and can take their time to reach any decisions.
  • Can Elif take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Elif

Personality Compatibility


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