Elizabeth Martin

Trailblazer
DISC Type : ID

Manager Direct to Consumer ECommerce at Midea America Corp

Ridgewood, New Jersey, United States

Overview

Elizabeth Martin leads Direct to Consumer eCommerce strategies at Midea America Corp, a Fortune 500 company. With a BA from Hofstra University, she specializes in digital marketing, omni-channel expansion, and optimizing user experience to drive sales. Her career includes key eCommerce roles at Emerson Radio and Stuart Weitzman.

Based on her long-standing career in the field, Elizabeth appears deeply engaged in the evolving landscape of online retail and digital consumer engagement. She maintains a connection to her alma mater, Hofstra University.

Unique fact: Elizabeth has managed global eCommerce operations, working for the international luxury retail company Club 21, based in Singapore.

Personality Overview

Informal

Achievement-Oriented

Friendly But Fast

They will fight for you if they come to believe in you.  They are more likely to be open to unproven but exciting technologies. They respond better to a combination of speed and relationship.

Topics They Care About

DTC eCommerce
Currently leads Direct to Consumer eCommerce strategies at Midea America, focusing on optimizing the online consumer experience and driving growth.
Digital Sales Optimization
Focuses on leveraging digital marketing campaigns and innovative sales tactics to captivate target markets and increase revenue.
Omni-Channel Expansion
Her role involves expanding Midea's presence across various digital channels to create a seamless and effective customer journey.

Media Appearances

Elizabeth has no verified media appearances

Work History

11-2023
Manager Direct to Consumer ECommerce at Midea America Corp
9-2021 - 12-2023
ECommerce Manager - Amazon at Midea America Corp
3-2017 - 9-2021
ECommerce Sales & Digital Marketing Manager at Emerson Radio
12-2012 - 6-2015
Manager, Global ECommerce Operations at Club 21 Pte Ltd
9-2011 - 12-2012
Director of ECommerce Operations at Stuart Weitzman Holdings, LLC

Education

1999 - 2003
BA from Hofstra University

More Information

Social Presence :

Prographics :

Exp : 14 Location : Ridgewood, New Jersey, United States Job Level : Middle Designation : Manager Direct to Consumer ECommerce at Midea America Corp
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Insights For Selling To Elizabeth

During A Call Or A Meeting

DO's

  • Use phrases like ‘your decision will’, ‘you will impact’ etc.
  • Help them visualize the impact of their decision
  • Address your competition clearly and confidently

DONT's

  • Don’t force involvement of other stakeholders unless it is critical
  • Don’t hesitate from asking questions or pushing them, but take a friendly approach
  • Don't make any commitments that you might not be able to fulfill

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Elizabeth is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Elizabeth

  • If they are not convinced, they will say no albeit in a friendly manner.


Insights For Deal Planning

    How fast (or slow) will Elizabeth move?

  • They can reach decisions quickly if they develop trust and confidence in the product.
  • Can Elizabeth take some risk or not?

  • They can take risks if necessary.

You And Elizabeth

Personality Compatibility


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