Emily Dickinson

Collaborator
DISC Type : is

Head of Opinium Amsterdam, Management Board Director & Partner at Opinium

Netherlands

Overview

Emily is the Head of Opinium Amsterdam, a Management Board Director, and Partner with a Ph. D. from Loughborough University. A former journalist, she specializes in shaping communication strategies and has won an award for her B2B market research. People who have worked with her describe her as bright, hardworking, and entrepreneurial.

She is a prominent advocate for professional development, having helped found and lead events for Women in Research (WIRe) in Amsterdam. Her interests include data, politics, and the local arts scene. A former national-level rower, she is also currently writing her first book.

Unique fact: Emily once set up a pop-up pudding bar in London.

Personality Overview

Consensus Builder

Good Listener

Example Driven

Unlike D or C types, they are calm as well as friendly and can give the impression of being more receptive than they actually are.  They are more likely to opt for solutions that are proven in the market. Scenarios where both sides can come out as winners appeal to them greatly.

Topics They Care About

Women in Research
She helped found the Amsterdam chapter of Women in Research (WIRe) and actively leads and promotes its events to support and connect women in the industry.
Brand Communications
As a former journalist, her professional focus is on helping brands shape their communication strategies by understanding diverse audiences and market trends.
Online Civic Culture
She serves on the advisory board for Loughborough University's centre studying the impact of social media on misinformation, disinformation, and hate speech.

Media Appearances

Opinium hires Dickinson to lead business development. Featured in Research Live

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Opinium appoints new management board members. Featured in Research Live

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Work History

6-2024
Head of Opinium Amsterdam, Management Board Director & Partner at Opinium
8-2021 - 6-2024
Head of Opinium Amsterdam at Opinium
1-2018 - 8-2021
Director at Opinium
8-2021
Event Lead Amsterdam at Women In Research (WIRe)
4-2018
Advisory Board Member, Online Civic Culture Centre for Doctoral Training at Loughborough University

Education

2009 - 2012
Doctor of Philosophy (Ph.D.) from Loughborough University
2005 - 2006
Master of Arts (MA) from Loughborough University

More Information

Social Presence :

Prographics :

Exp : 9 Location : Netherlands Job Level : Mid-senior Designation : Head of Opinium Amsterdam, Management Board Director & Partner at Opinium
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Insights For Selling To Emily

During A Call Or A Meeting

DO's

  • Use phrases like ‘trust me when’, ‘your team will love’ etc.
  • Summarize the key points at the end of the conversation
  • Take time to make them feel comfortable before getting to the main pitch

DONT's

  • Don’t push them to make decisions very fast, let them take their time
  • Don’t give the impression of being unproven or risky
  • Don’t get into excessive details unless prompted

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Emily is

  • Relationships can play a major role, followed by low risk and strong market validation.
  • Will you ever get a clear answer from Emily

  • They are not very direct, and unlikely to say no to your face.

Insights For Deal Planning

    How fast (or slow) will Emily move?

  • They can take their time to make decisions, even if they are constantly involved and friendly.
  • Can Emily take some risk or not?

  • It is unlikely that they will take many risks.

You And Emily

Personality Compatibility


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