Emma is a highly-regarded writer and editor with extensive experience in the vegan business and alternative protein sectors, currently serving as Editor At Large for Protein Production Technology International. People who have worked with her describe her as creative, committed, and having great attention to detail. She holds a BA from Sheffield Hallam University.
As an ethical vegan, Emma is a passionate advocate for animal welfare. Her personal interests include fungi and dogs. She actively works to destigmatize mental health discussions through her writing, drawing on her own experiences to create empowering content.
She is on a mission to destigmatize mental health and psychedelic medicine through her research and writing.
Read the full overview →They measure a product on its merit but can be influenced by strong testimonials. They donβt mind taking a stand if they believe in something. They respond well to objective pitches but also attach some value to relationships.
Influence (I) reflects the degree to which a person prefers to work by influencing or persuading others. Those scoring high tend to be people oriented, motivated by social recognition and building relationships.
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