Emma Fox in

Emma Fox

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Non Executive Director at Musgrave
📍 London, England, United Kingdom

Emma Fox is the Chief Executive Officer of Berry Bros. & Rudd, leveraging over 30 years of retail experience from roles at Asda, Walmart, and Halfords. Her career began in the wine industry as a graduate trainee buyer, where she earned her WSET Diploma, bringing her journey full circle.

A driven and determined leader, Emma values creating a work culture where people can flourish and have fun. She is passionate about supporting female leaders and has embraced international opportunities, having spent two years with her family in Toronto while working as CMO for Walmart Canada.

At age 23, her first wine buying role involved flying solo around the world to places like Argentina, Chile, and New Zealand.

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Experience
34 Years
Current Role
Non Executive Director
Job Level
Senior
Location
London, England, United Kingdom
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Emma cares about

Fine Wine Evolution
She is focused on evolving the traditional fine wine world to make it more approachable and relevant for younger generations like Gen Z and millennials.
Female Leadership
She is passionate about supporting female leaders and chaired Walmart's Global President's Council of Women Leaders, driving diversity and inclusion across 28 countries.
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Career

Work history

1-2026
Non Executive Director
Musgrave
9-2025
Non Executive Board Member
Walpole
3-2021 - 3-2024
Non Executive Director
The City Pub Group Plc
8-2020
Chief Executive Officer
Berry Bros. & Rudd Ltd
10-2017 - 8-2020
Non Executive Director
Berry Bros. & Rudd Ltd
In the press

Media appearances

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Education
1986 - 1989
Agriculture and Food Marketing
Newcastle University
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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