Emma Medcalf

Questioner
DISC Type : c

Vice President, Marketing: Asset Management Solutions at Broadridge

Brooklyn, New York, United States

Overview

Emma has no verified overview

Personality Overview

Value Seeker

Not Easily Convinced

Systematic

They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.  They prefer to do thorough analysis of any situation. They are more likely than others to negotiate on pricing and terms.

Topics They Care About

Emma has no verified topics they care about

Media Appearances

Emma has no verified media appearances

Work History

2-2023
Vice President, Marketing: Asset Management Solutions at Broadridge
7-2022 - 2-2023
Vice President Product Management, ESG, Corporate Issuer Solutions at Broadridge
1-2021 - 6-2022
Vice President Client Experience, Corporate Issuer Solutions at Broadridge
11-2010 - 9-2016
Global Investment Markets Marketing at RR Donnelley
9-1999 - 1-2007
Marketing Manager at St Ives Financial

Education

1988 - 1991
BA Hons from King's College London
2000 - 2001
Post graduate diploma from University of the Arts London

More Information

Social Presence :

Prographics :

Exp : 18 Location : Brooklyn, New York, United States Job Level : Senior Designation : Vice President, Marketing: Asset Management Solutions at Broadridge
URL has been copied!

Insights For Selling To Emma

During A Call Or A Meeting

DO's

  • Back up any claims with data and numbers
  • Tell them that you will come back if you don’t have a good answer for a question
  • If you have a lower priced product compared to the competition, call out the same

DONT's

  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Avoid rushing them, be polite and patient

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Emma is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Emma

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Emma move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Emma take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Emma

Personality Compatibility


Other Broadridge Employees

Explore more public profiles from related professionals at the same organization.

More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.