Marco Arias

Inquirer
DISC Type : cd

Global Marketing Innovation & Optimization Practice Co-lead at Mastercard

Costa Rica

Overview

Marco has no verified overview

Personality Overview

Demanding

Upfront

Hard To Convince

They focus on objectivity in a pitch and pay little attention to bells and whistles.  They care equally about the product and its potential impact. They don’t always try to control the conversation but neither do they like yielding it fully.

Topics They Care About

Marco has no verified topics they care about

Media Appearances

Marco has no verified media appearances

Work History

2-2025
Global Marketing Innovation & Optimization Practice Co-lead at Mastercard
3-2024
Principal (Vice President) Marketing Services at Mastercard
2-2019 - 3-2024
Senior Managing Consultant at Mastercard
3-2017 - 2-2019
CCA Digital and Media Manager at Diageo
8-2010 - 3-2017
LATAM Digital Marketing Manager at Cisco

Education

1-2020 - 12-2023
Master of Science - MS from Northwestern University
2004 - 2007
Licenciatura from Universidad de Costa Rica UCR

More Information

Social Presence :

Prographics :

Exp : 21 Location : Costa Rica Job Level : Senior Designation : Global Marketing Innovation & Optimization Practice Co-lead at Mastercard
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Insights For Selling To Marco

During A Call Or A Meeting

DO's

  • Be crisp while making the pitch
  • Make sure that you you respond to any queries from them quickly
  • Ask them questions confidently while doing discovery, don’t be apologetic

DONT's

  • Refrain from asking too many questions
  • Avoid long winding pitches, stay objective
  • Don't try too hard to get friendly, let it happen with time

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Marco is

  • Conviction in the product matters to them, followed by proof points and strong testimonials.
  • Will you ever get a clear answer from Marco

  • They may not be very forthcoming, but they will say no if needed.

Insights For Deal Planning

    How fast (or slow) will Marco move?

  • Their decision making speed is somewhere in the middle.
  • Can Marco take some risk or not?

  • They can take risks but after weighing up the pros and cons.

You And Marco

Personality Compatibility


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