Enrique P.

Sharpshooter
DISC Type : CD

Brand Marketing Manager at Aceites Abril S.L.

A Coruña, Galicia, Spain

Overview

Enrique is a passionate and strategic Brand Marketing Manager at Aceites Abril, specializing in the FMCG sector. With international experience in London, New York, and China, he excels in brand building, category management, and innovation. Colleagues describe him as intelligent, analytical, and a passionate team player with a distinct vision.

Personally, Enrique is curious and observant, with a passion for challenging the status quo in consumer goods categories. His career path across different cultures and major cities like London, Barcelona, and New York points to a global mindset and an appreciation for diverse perspectives.

Unique fact: He was involved in developing the first-ever eye-tracking study for seafood products in major supermarkets while at the Galician Food Cluster.

Personality Overview

ROI Driven

Fast But Analytical

Rigorous & Demanding

They take a lot of pride in personal achievements.  They prefer to be the ones controlling the conversation or defining the terms. They like to move fast and expect the same from others.

Topics They Care About

Brand Strategy
His entire career is dedicated to brand construction and management, with certifications in Brand Strategy and a focus on creating brand platforms and communication axes.
FMCG Innovation
He is specialized in the fast-moving consumer goods sector, focusing on innovation, product development, and challenging the category's status quo.
Consumer Behavior
He has experience in consumer studies, including pioneering an eye-tracking methodology for seafood products to understand shopper marketing and point-of-sale execution.

Media Appearances

Enrique has no verified media appearances

Work History

6-2020
Brand Marketing Manager at Aceites Abril S.L.
8-2019 - 7-2020
Responsable de marketing at HOGARLIN, S.A
11-2015 - 8-2019
Marketing | Negocio Retail | Innovación & Desarrollo Producto at Biscuits Galicia
7-2015 - 12-2015
Marketing y Consumidor at Cluster Alimentario de Galicia
8-2012 - 11-2015
Banca Digital de Empresas - //Abanca at Hewlett Packard Enterprise

Education

3-2023 - 6-2023
Brand Management from Esade
2017 - 2018
Curso Especializado Product Manager from ESIC Business & Marketing School

More Information

Social Presence :

Prographics :

Exp : 16 Location : A Coruña, Galicia, Spain Job Level : Middle Designation : Brand Marketing Manager at Aceites Abril S.L.
URL has been copied!

Insights For Selling To Enrique

During A Call Or A Meeting

DO's

  • Speak about competitive differentiation that your product offers
  • Make sure that you circle back fast on any action items, it wins their trust
  • Hold your ground without indulging in one-upmanship

DONT's

  • Do not spend too much time focusing on product tech or features
  • Do not back off when challenged, respond with a confident, objective answer instead
  • Don't try too hard to forge relationships with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Enrique is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Enrique

  • If they are not convinced, they will say no without any hesitation.

Insights For Deal Planning

    How fast (or slow) will Enrique move?

  • They can reach decisions fairly quickly if they are convinced.
  • Can Enrique take some risk or not?

  • They don’t mind risks but can be quite binary about them.

You And Enrique

Personality Compatibility


More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.