Eric Baum

Doer
DISC Type : ds

Board Of Directors at Westshore Alliance

Tampa, Florida, United States

Overview

Eric Baum is the Founder and CEO of Bluleadz, a HubSpot Elite Solutions Partner. He specializes in helping mid-market SaaS companies grow by leveraging HubSpot and AI. With over 15 years of experience, people he has worked with describe him as entrepreneurial-minded and a pleasure to work with.

Eric is actively involved in his local business community, serving on the Board of Directors for the Westshore Alliance, an organization focused on the economic development of the Tampa Bay area. His career began with a foundation in finance and sales at American Express.

Unique fact: In a previous venture, he reduced marketing costs by 800% and doubled year-over-year revenue by abandoning traditional marketing and going fully digital.

Personality Overview

Risk-Accepting

Strategic Planner

Results Focused

They are very professional in their approach and can weigh multiple perspectives together.  They might take some time to make their mind up but once they do, they don't change it easily. Reading between the lines and seeing beyond your words comes naturally to them.

Topics They Care About

HubSpot & AI
His company is a HubSpot Elite partner, and his recent activity highlights a strong focus on using AI to transform sales, marketing, and service for clients.
SaaS Growth
His professional focus is explicitly on guiding mid-market SaaS companies to achieve sustainable growth and profitability through digital transformation.
Entrepreneurial Journey
He has a history of building multiple businesses from the ground up, including a multi-million dollar franchise and a manufacturing company he co-founded.

Media Appearances

Inside Bluleadz – Eric Baum on Building the World’s Most …. Featured in Apple Podcasts

See Now

Work History

3-2021 - 2-2023
Board Of Directors at Westshore Alliance
7-2010
CEO at Bluleadz
President / Owner at Mr. Rooter Plumbing: Tampa & Orlando
Vice President / Owner at Perma-Liner Industries, Inc.
Financial Planner at American Express

Education

1990 - 1993
Bachelors from West Chester University of Pennsylvania
1987 - 1990
Finance from Commonwealth University-Bloomsburg

More Information

Social Presence :

Prographics :

Exp : N/A Location : Tampa, Florida, United States Job Level : N/A Designation : Board Of Directors at Westshore Alliance
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Insights For Selling To Eric

During A Call Or A Meeting

DO's

  • Ask them at the end if they see a strong value prop in your product; expect an honest answer
  • Use phrases like 'your team deserves', 'best in class' etc.
  • Suggest clear next steps with confidence, don't be vague or hesitant

DONT's

  • Avoid putting conscious effort into relationship-building
  • Don't go over them unless you are left with no other option
  • Don't shy away from asking hard questions, but be extra polite

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Eric is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Eric

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Eric move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Eric take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Eric

Personality Compatibility


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