Erica Gibbons

Pioneer
DISC Type : sdi

Member at Chief

Washington, District of Columbia, United States

Overview

Erica Gibbons is the Founder and CEO of The Event Guild, a strategic agency creating high-impact events for C-suite leaders. Her work combines creative vision with operational precision, earning her multiple industry awards. Colleagues and clients describe her as a professional, innovative, and strategic leader who cares deeply about partnership.

Erica is a member of Chief, a private network dedicated to advancing women into positions of power and keeping them there. This reflects her passion for strengthening female leadership and magnifying the influence of women executives to help others rise.

Interesting fact: She is a two-time recipient of the "Hosts Innovator of the Year" award.

Personality Overview

Decisive But Friendly

Driven But Considerate

Friendly But Fast

They have the unique ability to win both love and respect from their team (or outsiders)  If they are convinced, they can become very strong champions for your product They combine a unique set of diverse traits where they are fast and friendly but can slow down to be thorough when needed

Topics They Care About

C-Suite Event Strategy
Her agency is built to design and produce events for the C-suite, including leadership offsites, incentive programs, and investor meetings.
Women in Leadership
She is a member of Chief, a private network focused on empowering and supporting senior women executives.
Elevating People
She believes the best leaders don't just optimize systems but also elevate the people they work with, including clients, teammates, and partners.

Media Appearances

Erica has no verified media appearances

Work History

6-2022
Member at Chief
6-2019 - 12-2024
Vice President at Key Meetings + Events
9-2016 - 6-2019
Regional President at Hosts DC, Hosts Baltimore, Hosts Chicago
10-2013 - 9-2016
General Manager at Hosts DC and Hosts Baltimore
Chief Executive Officer at The Event Guild

Education

Erica has no verified education history

More Information

Social Presence :

Prographics :

Exp : 12 Location : Washington, District of Columbia, United States Job Level : Leadership Designation : Member at Chief
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Insights For Selling To Erica

During A Call Or A Meeting

DO's

  • Build a trustworthy relationship while keeping the product center-stage
  • Mostly stick to your standard pitch and qualifying script, but add some stories or anecdotes to it
  • Use phrases like ‘your decision will’, ‘you will impact’ etc.

DONT's

  • Don't lean very heavily into providing too much information, sharing whitepapers etc.
  • Avoid focusing only on the product or its ROI, keep building trust subtly
  • Don’t hesitate from asking questions or pushing them, but take a formal approach

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Erica is

  • Nothing less than a strong combination of proof of results, relationship and high levels of professionalism is effective with them.
  • Will you ever get a clear answer from Erica

  • They can say no while staying friendly, but can also be pursuaded to reconsider

Insights For Deal Planning

    How fast (or slow) will Erica move?

  • They are generally fast movers and can take quick decisions
  • Can Erica take some risk or not?

  • They have high risk-appetite but can get ahead of themselves once in a while. Observe carefully

You And Erica

Personality Compatibility


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