Erika Piffer in

Erika Piffer

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Head of Governance & Marketing Operations at Stellantis
📍 Rome, Latium, Italy

Erika Piffer is a dynamic marketing leader at Stellantis with over 14 years of international experience in brand strategy and integrated campaigns. She specializes in marketing operations, governance, and compelling brand storytelling, holding a Bachelors degree from Sapienza Università di Roma. Colleagues describe her as determined, organized, and having a clear strategic vision.

Outside of her professional role, Erika is passionate about seeking creative inspiration and discovering new ideas, which she pursues by connecting with top creative professionals. Her interests also include major brands known for innovation and storytelling, such as The Walt Disney Company and IBM, reflecting her professional focus on brand engagement.

She is passionate about integrating AI and new technologies into content production to enhance customer experiences.

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Experience
22 Years
Current Role
Head of Governance & Marketing Operations
Job Level
Mid-senior
Location
Rome, Latium, Italy
Personality Overview

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Communication Style
Decision Approach
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Priorities

Topics Erika cares about

AI in Marketing
Actively explores and implements AI tools in content production and discusses its impact on brand messaging, as seen in her recent posts about AI workshops and events.
Brand Storytelling
Her career is focused on creating compelling narratives and visual identity for global brands like Fiat, driving engagement through creative excellence and consistent messaging.
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Career

Work history

3-2026
Head of Governance & Marketing Operations
Stellantis
3-2025 - 3-2026
Head of Brand Content - Fiat
Stellantis
1-2022 - 4-2025
Brand Content manager
Stellantis
1-2021 - 1-2022
Brand Marketing Communication manager
Stellantis
1-2021 - 1-2022
Digital Marketing Lead - Content and Media
Stellantis
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
2003 - 2006
Bachelor's degree
Sapienza Università di Roma
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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