Erin Woodman

Supporter
DISC Type : s

Senior Director at Sarasota Memorial Health Care System

Greater Minneapolis-St. Paul Area, United States

Overview

Erin is a transformational healthcare leader with over 20 years of experience in revenue cycle operations and enterprise systems. Specializing in large-scale Epic implementations, she drives process improvement in hospital settings. She holds a Bachelor of Arts from the University of Wisconsin-Eau Claire.

She actively participates in company culture events, such as celebrating employee appreciation at Sarasota Memorial Health’s “Winter Wonderland, ” showing support for colleagues and their families.

After a previous senior leadership role was eliminated in a reduction in force, she candidly shared her experience, demonstrating notable resilience and transparency.

Personality Overview

Social Proof Driven

Slow To Decisions

Thoughtful In Approach

They are unlikely to become strong champions as they don't prefer pushing other people.  They usually go by the book, following all rules and procedures. They are good and approachable with everyone, internally and externally.

Topics They Care About

Epic Implementation
Leads large, system-wide Epic projects and is currently helping Sarasota Memorial Health Care System with their implementation to improve workflows for frontline staff.
Revenue Cycle Operations
An established leader in revenue cycle operations with over 20 years of success driving performance improvement and process integration in clinical and hospital settings.
Supporting Clinical Teams
Recognized for streamlining workflows, improving communication, and reducing administrative burdens to empower clinical teams and enhance their focus on patient care.

Media Appearances

Erin has no verified media appearances

Work History

11-2025
Senior Director at Sarasota Memorial Health Care System
10-2018 - 8-2025
Senior Director Systems Patient Access at CentraCare Health
8-2013 - 9-2018
Patient Access Manager at CentraCare Health
11-2006 - 8-2013
Patient Service Representative at CentraCare Health
Senior Director- EMR Consulting at Healthrise

Education

Education details unavailable from University of Wisconsin-Eau Claire
Bachelor of Arts - BA from University of Wisconsin-Eau Claire

More Information

Social Presence :

Prographics :

Exp : 19 Location : Greater Minneapolis-St. Paul Area, United States Job Level : Senior Designation : Senior Director at Sarasota Memorial Health Care System
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Insights For Selling To Erin

During A Call Or A Meeting

DO's

  • Focus your pitch on the impact that you could help them have on their organization
  • If possible, connect them to existing customers
  • Use phrases like ‘others say that’, ‘zero risk in’, ‘seen proof of’ etc.

DONT's

  • Don’t use phrases like ‘there might be’, ‘we haven’t yet’, ‘latest technology’ etc.
  • Don’t rush them to make quick decisions
  • Don’t keep pushing them for a straight answer, just make your own conclusions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Erin is

  • Low risk, approval of other stakeholders and successful process-based evaluation are most important for them.
  • Will you ever get a clear answer from Erin

  • They don’t say no very often, and can take you around in circles sometimes.

Insights For Deal Planning

    How fast (or slow) will Erin move?

  • They do not like to rush, so they could be slow in making decisions.
  • Can Erin take some risk or not?

  • They are risk-averse and like to make decisions that others support.

You And Erin

Personality Compatibility


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