Fernando Cabral de Mello in

Fernando Cabral de Mello

Questioner · DISC type c
Executive Vice President, Business Development at Sony Music Entertainment
📍 Miami, Florida, United States

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Experience
28 Years
Current Role
Executive Vice President, Business Development
Job Level
Leadership
Location
Miami, Florida, United States
Personality Overview

How Fernando shows up

Cautious & Analytical
Systematic
Value Seeker

They are more likely than others to negotiate on pricing and terms. They prefer to do thorough analysis of any situation. While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.

Priorities

Topics Fernando cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

4-2022
Executive Vice President, Business Development
Sony Music Entertainment
4-2017 - 3-2023
CEO Eventim Latin America (Sony/Eventim JV) - SVP Sony Music Latin Iberia
Sony Music Entertainment
3-2007 - 3-2017
Senior Vice President Marketing Latin Region
Sony Music Entertainment
3-2005 - 3-2007
Label Manager International Repertoire Marketing
Sony Music Entertainment Brasil
3-2003 - 3-2005
Label Manager International Repetoire Marketing - Brazil
BMG Entertainment
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
1993 - 1997
Bachelor of Arts - BA
Berklee College of Music
Social presence
in
Behavioral profile

DISC profile (public)

c

Calculativeness (C)

Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.

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